Information and Resources for Solopreneurs
Google AdSense Primer

Google AdSense & Contextual Advertising

The Google AdSense program (and similar programs from other companies) is a contextually based ad system. What does this mean?

It means that Google quickly reads the content of any page that contains its AdSense code, every time someone views that page.… Read more

Getting Free Targeted Web Traffic to Your Site Is Not Rocket Science

Traffic Generation


Building your own free targeted web traffic is how you will truly own your online business.

There’s nothing wrong with supplementing traffic by buying Pay-Per-Click advertising, or opening a Yahoo! or eBay store. But, keep in mind… the day you stop paying for your traffic is the day your traffic stops.… Read more

Writing Great Content Starts With Your VPP

Content & Article Writing

Where do you best start with content creation? You start with your VPP, or Valuable PREselling Proposition. Your VPP answers, in a few words, two critical questions about your site concept…

  • What specific and high-value information does your site deliver?
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