Sales from the EDGE
Back Issue #059
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Sales from the EDGE Issue #059
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Sales from the EDGE
Cutting Through The Clutter
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From time to time, the EDGE publishes important updates.
For SiteSell product owners, the EDGE cuts through the
"white noise" of Web selling, covering only the important
developments that you NEED to capitalize upon.
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November 10, 2004
Issue #059
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> Two "Must-Have" Free Tools
If you have NOT yet submitted your site,
you're letting Search Engine rankings go
to your competitor. There's no charge...
http://value-exchange.sitesell.com/
--
The Ultimate E-commerce Search Tool... FREE
Search It! is the only ecommerce-related search tool that
you (and your friends and colleagues) will ever need.
http://searchit.sitesell.com/
o every search you could ever want, all in one spot
o advanced searches "pre-packaged," ready to go
o constantly being refreshed with the best
From keyword brainstorming and research to the ultimate
online reference library, it's all here. Keep it open in the
upper corner of their monitor, for 24 x 7 access and instant
info-mining of the Web.
http://searchit.sitesell.com/
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TABLE OF CONTENTS
o NEWS FROM THE SITESELL EDGE...
1) "Make Your Content PREsell!" Launches!
The KEY For Your Online Business...
AND Critical for Your Children
--
o FEATURED ARTICLE...
1) MYCPS!... The ONLY Book Of Its Kind
**************************IMPORTANT*************************
Filtering software may prevent you from receiving some
important SiteSell communication. To ensure that you never
miss an e-mail from us, please follow these tips...
http://www.sitesell.com/whitelisting.html
To ensure that YOUR customers/leads/affiliates/readers never
miss an e-mail from YOU, get the free "Deliver My Mail"...
http://deliver-my-mail.sitesell.com/
============================================================
~~~~~~~~~~~~~~~~~~~~~NEWS FROM THE EDGE~~~~~~~~~~~~~~~~~~~~~
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---1---
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"Make Your Content PREsell!" Launches!
The KEY For Your Online Business...
AND Critical for Your Children
Our first book in YEARS!...
"Make Your Content PREsell!" ("MYCPS!") is ready! It has
already drawn absolutely rave reviews...
http://mycps.sitesell.com/forum-beta.html
This is the ONLY book of its kind.
It will change your life (and I do not say that lightly)...
http://mycps.sitesell.com/
************************************************************
~~~~~~~~~~~~~~~~~~~~~~FEATURED ARTICLE~~~~~~~~~~~~~~~~~~~~~~
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---1---
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MYCPS!... The ONLY Book Of Its Kind
"Make Your Content PREsell!" ("MYCPS!") is the ONLY book of
its kind. There are, of course, hundreds of books that
teach you how to write, the classic being...
-----------------------
"The Elements of Style"
by William Strunk Jr
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Only two problems with these "general writing" books...
1) They are so dry as to be almost unreadable. Medical
textbooks are easier to read! ;-)
2) They have almost nothing to do with the REAL world.
-----SIDEBAR-----
There is a certain irony about these books.
After all, if there were truly written well,
they'd COMMUNICATE far more effectively.
After all, THAT is the point of writing. How
well does MYCPS! communicate? Take a look...
http://mycps.sitesell.com/forum-beta.html
-----SIDEBAR-----
Besides all the books on "general writing," there must be
thousands MORE on how to write "sales copy." (Our own MYWS!
continues to be a favorite!) And that's great, if you have
something to sell. Even then, the power of C-T-P-M has
established that SELLING comes after PREselling...
http://ctpm.sitesell.com/
--
Yes indeed... thousands of books about all kinds of writing.
But MYCPS! is the ONLY book of its kind. It shows you, step
by step, clearly...
1) how to write to COMMUNICATE
2) how to develop your own "voice" with flair and substance
3) how to spin your site/biz/SELF into a unique position
4) how to HONESTLY convince people to trust and like you.
No other book in the world shows you how to do this. So...
Why is THAT so important? Glad you asked... :-)
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Without The Right Skills, You're Doomed
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The Web is a communication medium. Let's be more precise...
The Web is a TEXT communication medium.
For the next 10 years (at least), text will remain THE way
to communicate. During that time, you will make or break
your business success, your very life possibly.
-----SIDEBAR----
Yes, The Web *is* a TEXT communication
medium. "Text rules," and it will rule for AT
LEAST 10 more years. Sure, high-speed access
has finally reached the 50% mark. But, as I
predicted years ago, it's taken much longer
than anyone else was projecting. Now...
It will accelerate. And as the developed
world becomes more and more of a 24 x 7
high-speed world, visual technologies will
become more important (an interesting
challenge for today's Search Engines).
But never, never, NEVER forget...
The Internet is *NOT* Microsoft or AOL or
CNN. It's not the Fortune 500, at all.
So WHAT IS the "real Internet"?
It's the millions of small business people,
the countless "islands of expertise."
It's YOU.
Together, the tens of millions of small
business people provide the Web with the
diversity that makes it such a rewarding,
rich experience.
Sure, CNN will be full-video in 5 years. But
I can ALREADY watch TV!
Sure, the "BIGCOs" of the world are moving
their current business online, and will
become progressively more visually oriented.
But that reduces the Net to a more efficient
catalog or a faster way to do business.
Small business people will remain the
backbone, the real reason for the Net to even
exist. And THAT Internet will STAY text-based
for at least 10 years, likely much longer.
-----SIDEBAR----
Phew, glad I got THAT off my chest. Now, where was I? Oh
yes, the Web is a TEXT communication medium. However...
Somewhere along the way, we have become obsessed with
everything except how to write that TEXT. I can't
overemphasize its supreme importance. ANYONE who
communicates on the Net, even if it's only via e-mail, NEEDS
this book. (It is "#1 must reading" for our support staff.)
In truth, it's not ONLY for online marketers...
EVERYONE needs this book. EVERYONE.
If you don't insist that your children READ this book,
you're doing them a disservice.
-----SIDEBAR-----
Review it with them and learn together!
This is one of the single best things you can
do for your children, because trust me...
The educational system isn't doing it.
-----SIDEBAR-----
If you don't tell YOUR friends and colleagues the same
thing, you're doing THEM a disservice.
As I said above, MYCPS! shows you, step by step, clearly...
1) how to write to COMMUNICATE
2) how to develop your own "voice" with flair and substance
3) how to spin your site/biz/self into a unique position
4) how to honestly convince people to trust and like you.
No other book in the world shows you how to do this. We
live in a world where communication is the #1 skill set of
value. Without that skill, you're doomed.
THAT is why this book is so important. And THAT is why I
call this book...
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"One Heck Of A Paddle"
----------------------
That state of writing in the english world is absolutely
abysmal. And there is no reason for it. If anything is
holding small business back on the Internet, it's writing.
Most small businesses can't afford to hire a writer.
And most small business people can't write.
So where does that leave them on the Web, where the written
word is king?
It leaves them up a certain creek, without a paddle.
Well, MYCPS! is one heck of a paddle.
-----
When we think of "writing," we think of Hemingway. But...
Hemingway had a gift.
Writing to PREsell is not a gift.
Writing to PREsell does not REQUIRE a gift.
Writing to PREsell is a skill you can ACQUIRE.
MYCPS! helps you acquire that skill.
It helps EVERYONE acquire that skill.
And I do mean EVERYONE.
-----
Which brings me to where this book belongs...
In EVERYONE'S hands. That's why the price is only $9.95.
To disseminate "Make Your Content PREsell!" as widely as
possible, we are selling it for a mere $9.95.
You NEED this book.
It will make YOU more effective, every way, every day.
Every communication that you write will be better. Not just
Web pages. More than your e-zines. And beyond every
personal e-mail. Everything you EVER write will simply be
more effective. (Naturally, that's a true WIN-WIN, since
SiteSell benefits from your improved abilities!)
Even if you are a writing wizard, you will certainly pick up
at least one good idea, tip, or technique worth $10! Far
more likely, you'll feel that the entire book was the best
buy that you have ever made.
I'll leave the final word to one of my favorite writing
experts, Nick Usborne of excessvoice.com fame...
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This book is absolutely perfect for someone
starting out online. Read this, and you'll
avoid all the mistakes so many of the rest of
us have struggled through over the years.
But this book is also for everyone else who
writes or edits content online. It doesn't
matter how sophisticated you are, or how huge
and successful your site may be... the way in
which Ken presents and expresses the
information does a wonderful job of reminding
us what really matters, and what doesn't.
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At a mere $9.95, backed by our usual money-back guarantee,
this is the easiest, and most important, purchase decision,
of 2004. Eliminate the "writing roadblock" now...
http://mycps.sitesell.com/
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~~~~~~~~~~~~~~~~~~Important SiteSell URLs~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
***************BRAND NEW***************
Make Your Content PREsell!
EVERYONE needs this book. EVERYONE. If you don't insist
that your children, friends and colleagues READ this book,
you're doing them a disservice. MYCPS! shows you...
1) how to write to COMMUNICATE
2) how to develop your own "voice" with flair and substance
3) how to spin your site/biz/self into a unique position
4) how to honestly convince people to trust and like you.
No other book in the world shows you how to do this. We
live in a world where communication is the #1 skill set of
value. Without that skill, you're doomed.
http://mycps.sitesell.com/
---------
SBI! URLs
---------
o The Site Build It! Summary Site
"Why build JUST a Web site...
when you COULD build a Web BUSINESS?"
http://buildit.sitesell.com/
o Quick Tour Slide Show
A fast step-by-step demo of how SBI! works
http://quicktour.sitesell.com
o "Find YOUR Small Business (Or Idea)"
http://find.sitesell.com/
o For Webmasters Only...
http://webmaster.sitesell.com/
o SBI! is All About RESULTS...
http://results.sitesell.com/
o Others would show proof like this... if they could.
http://proof.sitesell.com/
o Get a Certified SBI! Webmaster to do it for you
http://directory.sitesell.com/
o Have a question? Ask an actual SBI! owner!
http://question.sitesell.com/
----------------------
SITESELL.COM HOME PAGE
----------------------
o SiteSell Home Page
Follow the links to best of breed e-books, free
Masters Courses, and the complete site map
http://www.sitesell.com/
-----------------------------------------
SiteSell.com's 5 Pillar Affiliate Program
-----------------------------------------
o SiteSell.com's 5 Pillar Affiliate Program
Graduated from the Aff Master's Course? Get your PhD, Free!
And Earn Substantial Lifetime Income at the Same Time.
http://affiliates.sitesell.com/
---------------------------
SiteSell Discount Directory
---------------------------
o For owners of SiteSell products ONLY, it provides
discounts on SiteSell products.
http://www.sitesell.com/discount-directory.html
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Free SBI! Resources
-----------------------------------------------
o Search It!
Get the most of the Net! Use this search tool daily
for advanced ecommerce-related searches. Indispensable!
http://searchit.sitesell.com/
o SiteSell Value Exchange
Exchange links in a way that search engines LOVE...
http://value-exchange.sitesell.com/
o SpamCheck Report
Now your readers can stay out of the "Junk Mail Folder."
For this free service, please visit...
http://spamcheck.sitesell.com/
o The Masters Courses
http://freetrial.sitesell.com/
--
And here is "The #1 E-commerce Trio of E-zines"...
It begins at the Beverly Hills Hotel,
and gets better from there!
http://articles.sitesell.com/
-----------------------------------------------
SiteSell University: The Masters Courses (Free)
-----------------------------------------------
SiteSell University is free. The Masters Courses cover all
the vital "must-get-it-right" issues with fresh, original,
and valuable thinking. You won't read this anywhere else on
the Net. And, best of all, the courses are free.
Take the courses that interest you today. They are available
as SiteSell-quality e-books, via direct download...
o Netwriting Masters Course
Want to sell more? Write better. Write smarter.
First, write to PREsell. Then write to SELL.
The *ONLY* course on the Net that shows you how to do BOTH.
http://netwriting.sitesell.com/
o Affiliate Masters Course
Become a high-earning affiliate champion.
http://aff-masters.sitesell.com/
o Service Sellers Masters Course
Attract new clients from around the world...
Or from around the block
http://services.sitesell.com/
o Make Your Net Auction Sell!, The Masters Course
Start and grow a profitable Net auction business.
MYNAS! --> Now Free!
http://mynas-masters.sitesell.com/
o Webmaster BUSINESS Masters Course
Show Webmasters How to Run The BUSINESS of WebMastering...
Including, Of Course, Using the Ultimate PRODUCTIVITY Tool.
http://webmasterbusiness.sitesell.com/
o Make Your Price Sell!, The Masters Course
"How much money are YOU leaving on the table?"
Price with complete confidence & double your Net profits.
http://myps-masters.sitesell.com/
The following course is offered via e-mail only...
o InfoProducts Masters Course
How to brainstorm, create, produce, and sell
your very own infoproduct online
tims@sitesell.net
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http://support.sitesell.com/contact-support.html
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Written by Ken Evoy, M.D.
President, SiteSell.com
(c) copyright 2004 SiteSell.com
Hudson, Quebec
Canada J0P 1J0
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