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SITE-SELL! Issue #016
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SITE-SELL!
The World's Most USABLE E-commerce E-zine
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>A free, occasional e-zine dedicated to showing you...
> ... how to SELL on the Net!
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April 10, 2001
Issue #016
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>ALL-TIME FAVORITE SITE-SELL! ARTICLE
If a friend forwarded this copy of SITE-SELL! to you, here's
our readers' all-time favorite SITE-SELL! article. It's a
powerful example of how to makeover your own site to...
... SELL on the Net! :-)
http://articles.sitesell.com/bhh/
If you like what you see and want to keep getting more of
the same, please visit...
http://myss.sitesell.com/s-ezine.html
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>READER'S CHOICE...
Care to see the VERY BEST ARTICLE (according to reader
feedback) from each of our OTHER two e-zines?...
http://articles.sitesell.com/
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>TABLE OF CONTENTS
o SITE-SELL! Xpress News
1) MYNAS! Launches!
o Featured Articles
1) The 6th Great E-Biz Opportunity!
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>~~~~~~~~~~~~~~~~~~SITE-SELL XPRESS NEWS~~~~~~~~~~~~~~~~~~
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MYNAS! Launches!
Last week, we announced the launch of SiteSell's newest
"how-to" book, Make Your Net Auction Sell!...
> http://mynas.sitesell.com
It's been a while since we released a product such as this.
And yes, it was long overdue. To paraphrase Led Zepplin...
"It's been a long time since we've rocked and rolled." :-)
And boy oh boy, we're rockin' now! In the MYNAS! launch
edition of our Five Pillar Affiliate Report, I called "Make
Your Net Auction Sell!"...
"A down-and-dirty-no-holds-barred approach to capitalizing
on the biggest and most exciting craze on the entire
Internet -- the Net Auction."
And I'm sticking to my guns. MYNAS! really does offer a
unique AND exciting e-biz opportunity.
How exciting? Just for starters, here are some interesting
stats...
o 76% of online shoppers have used eBay over a 6 month
period. (Source: eMarketer)
o The online auction market is currently worth in excess of
US$6.5 billion, up from US$650 million in 1998. (Source:
eMarketer)
o As a percentage of B2C (business to consumer) sales, the
online auction comprises over 17%. (Source: eMarketer)
o The future of e-commerce lies in the auction model.
(Source: Jupiter Communications)
Sound intriguing?
Your host and intrepid guide, Sydney Johnston, certainly
thought so. After all, when her initial dabblings with Net
Auctions confirmed her expectations (she made a $1,000 in
her first week), she charged full-speed-ahead into the
Auction frey.
But earning a good, reliable income from the Net Auctions
wasn't attained without effort. Sure, there were a few
"how-to" books available, but they were mighty short on
the "how."
Enter "Make Your Net Auction Sell!"...
"Make Your Net Auction Sell!" is the end result of hundreds
and hundreds of hours of Sydney's experimentation and
business experience with the Net Auction phenomenon. In
short, she's done all the work to get you off to a
spectacular start (and for ongoing success)...
Seize the golden moment and build the business of your
dreams!
> http://mynas.sitesell.com/
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>~~~~~~~~~~~~~~~~~~~~FEATURED ARTICLES~~~~~~~~~~~~~~~~~~~~
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The 6th Great E-Biz Opportunity!
Anyone who receives SiteSell's "SITE-SELL", has qualified
his/herself as being SERIOUS about wringing an income out of
the Internet. Maybe you joined us back in '98 when we
released our first product...
"Make Your Site SELL!"...
> http://myss.sitesell.com/
Or maybe you've only recently been introduced to the
SiteSell brand -- perhaps after reading a glowing review of
Site Build It!...
> http://buildit.sitesell.com/
Whatever SiteSell product (or products), you own, you own it
for one reason, and one reason alone... to bring you closer
to your e-commerce goals. And YOUR goals are SiteSell's
goals...
... "E-commerce for The Rest of Us."
What then are the best e-commerce opportunities for "the
rest of us" as we surf into the new millennium?
Good news. There are 6 BIG opportunities for the
netrepreneur to generate HIGH income...
1) An Affiliate Business -- the best way, bar none, for
anybody to dabble their feet in the waters of e-commerce.
You don9t need your own products. You simply PREsell
products that you represent. And the most effective way is
through Theme-Based Content sites. An affiliate business
requires minimal (read zero) cash outlay to get up and
running so it9s perfect for the cash-strapped, and/ or those
who like to take it slow and easy! Learn while you *EARN*.
The ideal situation!
If you9re interested in a high-earning, low cost affiliate
business, and need the whole enchilada... subscribe to the
"Affiliate Masters Course" -- an extensive and comprehensive
5-day e-mail course that shows you EXACTLY how to become a
high-earning affiliate champion.
To sign up, send a blank e-mail to...
tams@sitesell.net
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2) Selling Your Single Great Creation -- whether it9s an
e-book(s), software, or whatever your lifetime project is...
that9s where the Net offers you unparalleled opportunity.
In fact, it was my 3single great creation2, PennyGold, that
gave rise to MYSS!, and subsequently to SiteSell.com.
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3) Selling Your Services -- consultants, programmers, graphic
designers -- heck, professionals of any sort can leverage
themselves by maintaining a professional Web site, and
SELLING their service directly from that site.
--
4) Online Stores -- take your existing inventory (or build a
Web store without an offline presence), and offer it for
sale on the Net. You can even integrate your online store
directly with a fulfillment house so it's completely
unnecessary to stock product (or even maintain an inventory
for that matter), or ship product.
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5) Leverage Your Local Business Presence -- Not so obvious,
so I'll explain...
Say you run a duct-cleaning and furnace-repair business in
your local community. Obviously, a worldwide Internet
presence isn9t of much value to you. After all, you9re not
going to load up the van and drive all the way to Zanzibar
for a furnace cleaning job, right? So what does a Web
presence offer you?
A lot.
Sure, the Net is best known for its ability to leverage a
business presence across international boundaries, but it9s
just as powerful on a local level. Yep, just because your
business doesn9t maintain an international presence with
1,000 franchises, does not mean the Net can9t offer you
great benefits. Here9s what I mean...
It9s unlikely that you hold a monopoly on the business in
your area (congratulations, if you do!). Even if you live
in Sleepytown, USA, it9s a dog-eat-dog world, just like
everywhere else! If you9re not on top of things, your
competitors will gobble you up.
The Net will keep you on top of things... consider it your
personal extension ladder! Stamp your URL in big, bold
letters all over your business cards, invoices, and any
offline promo you do. Then use your Web presence to build
stronger relationships with your customers by offering them
*convenience* and *extras*. What do I mean?...
Your bimonthly e-zine keeps you first and foremost in
your customer9s mind, as well as providing valuable
information for the home owner (the importance of a clean
furnace to reduce the chance of low-grade carbon monoxide
poisoning, for example).
your online form allows potential customers to obtain a
custom quote at their convenience (3 A.M. in the morning,
whilst you9re nestled comfortably in bed!).
your list of customers' e-mail addresses offers an
unobtrusive and gentle way to remind them when they9re due
for furnace service or duct cleaning (Just a friendly
reminder from Pete here at ABC Furnace and Duct... it9s been
6 months since your ducts were cleaned! We9re here any time
you9re ready :-) )
Your informative site allows customers to trouble shoot
the most-likely problem scenarios with their furnace and
duct systems. This saves them money and time, and builds
your credibility as a someone who cares!
See how it works?
--
6) Net Auctions -- A new, vibrant, and truly invigorating
opportunity. Net Auctions are the cyber-equivalent of the
marketplaces of yesteryear -- bustling centers of activity,
haggling, buying, and...
SELLING.
Net Auctions are hotter than proverbial hotcakes. eBay, the
most popular Net Auction site, is one of the most
highly-visited destinations on the entire Web. 1,000's of
bids are placed daily... by 1,000's of eager buyers.
For ANY netrepreneur, this boils down to a exciting, new,
and potentially explosive chance... for unprecedented
earnings! Yes, a Net Auction is...
The 6th Great E-Biz Opportunity!
Establishing a Net Auction biz is a fantastic idea for any
netrepreneur. It is *especially* awesome for those who
have yet to find their own profitable niche on the Web.
Consider some of the advantages...
o No need to build a site that SELLS! (or PREsells) -- heck,
no need to build a site at all.
o No need to build targeted traffic to that site -- your
listing nestles comfortably on some of the highest-trafficked
sites on the entire Net.
o Minimal start-up fees -- product listings, at the most,
cost a little over $3.00. That's the extent of your
investment. And for inventory? The stuff in the attic
you've never had the heart to get rid of... for fear it
might be worth something!
o You're actively involved in building your OWN business --
selling your *own* goods (even if it's the stuff destined
for this year's yard sale), and building your *own* bottom
line. In short, you become totally immersed in something
that is completely yours. If you've had a difficult time
viewing a Affiliate business as something you could
truly believe in...
The Net Auction opportunity is for YOU!
o No competition from the big guys (or gals). Net Auctions
aren't considered worthwhile by big companies that measure
profits in the tens and hundreds of millions of dollars.
So they don't get involved. That means everyone's on an
equal footing.
The Net Auction advantage is not selective. In fact, online
information giant Jupiter Communications has suggested that
e-tailers can successfully use Net Auctions to clear out
surplus, overstocked, or out-of-season inventory much more
quickly and effectively than they could directly from their
stores.
And for those of us selling products or services, either our
own or someone else's, a Net Auction listing brings both
sales, and interested visitors to our Web sites.
By itself, a Net Auction business offers a fantastic
opportunity for an additional income stream. But more than
that, it offers those of us with other types of online
businesses the ability to leverage our Web sites in a big,
BIG way.
Would an inexpensive 3-line ad on eBay build interest in your
products and your Web site? ABSOLUTELY.
It's like sticking up a cyber-banner with your advertising
message in the midst of millions of itching-to-buy surfers.
How could it not help?
Build a Net Auction business, liquidate existing inventory,
leverage your own products or Web site...
All for $3.00 and a bit ?
Where do I sign up?
Right here...
Make Your Net Auction Sell!
> http://mynas.sitesell.com/
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>~~~~~~~~~~~~~~~~~~~~SITESELL PRODUCTS~~~~~~~~~~~~~~~~~~~~
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Make Your Site SELL!
"The definitive work on making any Web site SELL!"
http://myss.sitesell.com
Make Your Knowledge Sell!
"Turn knowledge into income -- sell your brain on the Net."
http://myks.sitesell.com
Make Your Price Sell!
"Price with complete confidence & double your Net profits."
http://myps.sitesell.com
Make Your Words Sell!
"Want to sell MORE? Become an e-persuader."
http://myws.sitesell.com
Site Build It!
"Build income through content."
http://buildit.sitesell.com
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Written by Ken Evoy, M.D.,
President, SiteSell.com Inc.
(c) copyright 2001 SiteSell.com Inc.