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The
World's
Most Usable E-commerce E-zine
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SITE-SELL! Issue #027
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SITE-SELL! The World's Most USABLE E-commerce E-zine
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>A free, occasional e-zine dedicated to showing you...
>... how to SELL on the Net!
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October 2, 2002 Issue #027
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>All-Time Favorite Site-Sell! Article
If a friend forwarded this copy of SITE-SELL! to you, here's
our readers' all-time favorite SITE-SELL! article. It's a
powerful example of how to makeover your own site to...
...... SELL on the Net! :-)
http://articles.sitesell.com/bhh/
If you like what you see and want to keep getting more of
the same, please visit...
http://myss.sitesell.com/s-ezine.html
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>Reader's Choice...
Care to see the VERY BEST ARTICLE (according to reader
feedback) from each of our OTHER two e-zines?...
http://articles.sitesell.com/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>Table of Contents
o SITE-SELL! Xpress News
1) SiteSell Buys Itself Back!
2) SiteSell Unveils Advanced Modules For SBI!
... for Not a Penny More!
--
o Featured Article
1) Cherry-Pick YOUR Single Best Commercial Use of the Net
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>~~~~~~~~~~~~~~~~~~SITE-SELL XPRESS NEWS~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>-News-
---1---
>-News-
SiteSell Buys Itself Back!
SureFire Commerce, our (ex-)parent company, announced
yesterday that SiteSell has bought itself back from SureFire
Commerce.
Originally acquired almost two years ago, we have been
steadily growing as a provider of small business e-commerce
information and solutions. Site Build It!, of course, has
exploded to be, by far, our most popular product. Thousands
of SOHOs and small businesses have used it to establish
successful online presences. The operative word, of course,
is SUCCESSFUL.
SureFire Commerce Inc. however, had decided to focus its
core upon Internet transaction processing, bill payment, and
MOTO and check processing.
So, an excellent opportunity presented itself to reacquire
ourselves.
We've grown to where we are now in the Top 2000 sites on the
Net, according to info.alexa.com. With thousands of small
businesses building sites with SBI!, tens of thousands of
owners (of our other products) and hundreds of thousands of
subscribers, it was an offer that, as they say, we just
could not refuse. :-))))))))))))
Major development is underway... no "underway" is too formal
of a word to describe what's going on around here. It's
going nuts, actually. As you will see next, we have just
launched a major upgrade for Site Build It!. And will be
rapidly adding more and more functionality -- including
upcoming SpamCheck and LinkExchange tools, and of course the
MAJOR e-goods/e-commerce/affiliate release.
It was an exciting time, working with the SureFire group. By
maintaining an ongoing relationship with them, we both
figured that this buy-back was the best of both worlds, for
both of us.
Get ready, folks. The ride is about to go a lot faster!
>-News-
---2---
>-News-
SiteSell Unveils Advanced Modules For SBI!
... for Not a Penny More!
A few months ago, we stopped the "e-zine presses"
temporarily. It was crunch time for the SiteSell team.
Complete and exacting attention (which meant long-into-the
night hours) was directed towards one exciting goal...
To move Site Build It! ever-further ahead of what ANY other
company on the entire Net is doing.
Today, we are proud to announce that Site Build It!'s new
cutting-edge modules are LIVE.
And to top it off...
There will NO change in the subscription cost for Site Build
It! (SBI!).
--
Why is SiteSell absorbing all the development costs for such
advanced functionality?
One powerful word... ACCESSIBILITY.
SBI! REALLY is something very special, something unique.
It's all about "e-commerce for the rest of us" (i.e., being
accessible).
It's NOT about Web hosting --just about anybody can and does
do hosting these days. It's about a system, a process... a
means, if you will, to an e-business end.
Site Build It! provides the small business person with the
ability to do something that would be otherwise out of
reach...
.... grow a profitable business...
.... and/or leverage the Net into multiple streams of revenue.
SBI! is all about making the communicating and
revenue-earning potential of the Net accessible to...
E-V-E-R-Y-(WO)-M-A-N!
Yes, SBI! is for anybody who wants to "set up shop" online.
http://buildit.sitesell.com/diver.html
The feedback since the launch of SBI!'s additional modules?
Overwhelmingly enthusiastic! E-mails like this one below
more than compensates for all those sleepless nights over
the past few months...
"""""""""""""""""""""""""""""""""""""""""""""""
"""""""""""""""""""""""""""""""""""""""""""""""
Hi Ken,
I am impressed.
I have a great site and a great business. My
thanks to you, Ken.
There's so much out there, and I've explored
and tried a lot of it. I found SiteSell
(luckily) early in exploring how to build a
business, and I just keep coming back to you.
I've EVEN done something that EVEN you have
never written about. I have opened a store
in my SBI! site (using PayPal, which works
great with SBI!). But I have a problem...
It's grown so much, I also opened a store
(with links to and from my SBI! site) with
Yahoo Stores.
My site (yes, a specialty niche, just as you
recommend) has been growing greatly. Mostly
due to SBI!. And I follow some of the great
up-to-date advice (in HQs for all the engines,
directories, pay-for-inclusion and
pay-per-clicks) to augment traffic even more
with things like Google AdWords. No need for
me to waste time reading thousands of zines
-- anything that's GOOD and UP-TO-DATE is in
those HQs.
I hope you don't mind if I bore you by
bragging for a moment (I expect you're
getting many praises, especially now with the
new LogoCreator, NavBar Maker, and the e-zine
thing excites me the most). Here's how I've
grown:
Dec 2001 (right after starting with SBI) my
monthly unique visitors were about 50-60 a
month through March 2002.
Then I started really using SBI!.
April doubled to 147.
May doubled to 373. I started selling
juggling supplies, and that keeps growing.
June to 684.
July to 975.
August to 1053.
I expect to easily beat that this month.
(This may not seem like huge traffic to you,
Ken, but this is for Jugglers!)
You know how I did it? I wish I could say
that I went out and did something brilliant.
But I just followed the Action Guide.
I haven't obsessively "optimized" all my
pages for the various engines. Just as you
suggest, I "got it right" by using the
Analyzer and since then haven't updated a
lot. I let the engines come to me... and
they do, just as the Guide predicts.
I swear by SBI's submissions and
engine-tracking. And pay-per-click research
help and mass-bidding.
I've been waiting for the new SBI! additions.
The e-zine tool is simple and clean.
Imagine, automatic HTML-to-text translation.
Too cool.
You UNDER-emphasize one thing, I think... the
ability to do a little pop-under page by
clicking that option. I'm already getting
subscriptions to my e-zines thanks to that.
The navbar buttons are "way cool" -- a man
could stop working and just play with those
tools all day long. I liked my original
logo, but this one is WOW! :-)
Thanks for these new features, and for
everything else. SiteSell continues to
"over-deliver."(!)
I'm inspired by the new additions to work to
"better" my original site. I have to keep up
with my existing, growing business while I do
that, too!
Ken, just my small (in the scheme of things)
THANKS for what you've done. And continue to
do. Pat yourself on the back, SBI! just keeps
getting better THAN better!
I have two more SBI! sites that I will set
into motion very shortly. I don't want to
leave the job that I have now (I teach
college) so I hope that you don't force me
out due to the success you have given me.
:-)
I do appreciate the personal responses that
your support team give also. I certainly
have incorporated that into my site and
sales. (By the way, I think your daughter's
site, anguilla-beaches.com, is great.)
And, "link exchange??" I can't wait to hear
more! I've been to Quebec - long time ago -
several times. I hope perhaps I get back
there sometime to meet you - just to say hi.
I've rambled, but thanks for reading. I look
forward to a long and growing relationship.
Thanks!!
Jim Nelson jugglenow@insightbb.com
http://www.jugglenow.com/
(Hey, NOW you can even sign up for a free
Juggling Newsletter there!)
"""""""""""""""""""""""""""""""""""""""""""""""
"""""""""""""""""""""""""""""""""""""""""""""""
Thank YOU, Jim. It's wonderful to hear how SBI! is helping
you to establish a successful online business.
SBI! can help ANYONE can do the same at a VERY affordable
cost.
-----SIDEBAR-----
Check out SBI!'s unique-to-the Net value
bundle and the actual worth of each
component, if purchased separately...
http://buildit.sitesell.com/diver.html
-----SIDEBAR-----
Jim's letter also serves as a great introduction to "what's
new" with SBI!. Let's expand on the details...
o LogoCreator and Navbar Maker
The LogoCreator and NavBar Maker are powerful server-side
graphic tools that provide subscribers with the ability to
create their own professional, customized Web page templates,
including, yes, you guessed correctly -- logos and left
margin navbars.
Thanks to this new functionality, creating PhotoShop quality
logos and professional, customized left-margin navbars, is
as easy as point-and-click! Even our own staff, two of them
adept PhotoShop users, have been stunned by the capability
of the online graphic tools.
They REALLY are that good. AND so easy to use...
Take a look at my 14-year old daughter's (zero tech
knowledge) summer vacation project. She wants to grow this
site to earn commissions for villa rentals, book sales about
Anguilla, etc. But right now, she's focusing on the
content, adding one page per week during the school year...
http://www.anguilla-beaches.com/
(And she's already in the top 70,000 at Alexa.)
Our own Paul Crane's simple and clean diet site is now in
the top 60,000 sites at Alexa, too (despite the fact that
Paul has so little time to spend on it, using it mostly
as a "Test Tube" for e-zine articles)...
http://www.diet-supplement-review.com/
Some folks have also gone beyond what we foresaw for this
version of SBI!. Jim Nelson was one of those creative
individuals. In his letter above, he wrote...
-------------------------------------------
I've EVEN done something that EVEN you have
never written about. I have opened a store in
my SBI! site (using PayPal, which works great
with SBI!).
-------------------------------------------
And a few days ago, Audri Lanford (of wz.com fame and
Netrageous before that), my first Net marketing hero, showed
me what she's doing with her SBI! site...
http://www.famous-quotes-and-quotations.com/
(Check out the Search function that she added to the site.
I LOVE what people do on their own. It shows us what to
add next to SBI!.)
Yes, now...
More than ever, you can design the site that YOU want,
EXACTLY how you want it.
-----SIDEBAR-----
For more sample sites, visit...
http://buildit.sitesell.com/diver.html
..... and click on the link to
"actual customer SBI! sites."
-----SIDEBAR-----
Of course, the simple, original SBI! templates continue to
work exceptionally well. And a good many SBI!'ers continue
to use our original "tried-and-true" interfaces to generate
solid revenues each and every day. After all...
Uncomplicated, intuitive designs work very well as
"affiliate" sites, drawing plenty of targeted,
"ready-to-buy" visitors from the Search Engines before
funnelling them over to various merchant partners. With the
focus on QUALITY content and the building of TRUST, SBI!'ers
continue to have unprecedented success.
However, for those wishing to grow a *client base* for a
SERVICE-oriented business (more on this fantastic
opportunity later), or for those who wish to sell and
deliver their own digital e-good(s), a custom-tailored,
professional "Look and Feel" is now only a few mouse clicks
away.
A great "Look and Feel" sets a professional, trust-building
tone. Combine that with valuable "page content" and you
create an open-to-hire frame of mind in your visitor that
leads to that all important personal CONTACT (phone call or
e-mail) to learn more about your service and to hire you.
SBI! provides the tools to get that crucial job offer!
Forget EXPENSIVE Web page designers and graphic artists!
You are in charge!
--
o The MailOut Module
The new e-zine subscription-and-delivery module provides
SBI! users with the ability to take subscriptions to an
e-zine from any part of their SBI! site... and, of course,
the ability to mail to that list in both HTML and text
formats.
-----SIDEBAR-----
Already this feature has proved immensely
popular with current SBI! subscribers. After
all, "no ads" e-zine providers cost more than
the entire SBI! bundle...
http://buildit.sitesell.com/diver.html
-----SIDEBAR-----
SBI! is offering no ordinary e-mail newsletter service.
Before we crafted the blueprint for the development of this
in-house newsletter technology, we spent a great deal of
time evaluating the best and most expensive list-management
software currently available. As a result, our system is
smooth, fast and simple.
-----SIDEBAR-----
And what you do NOT see is actually MORE
impressive... bounce-back management par
excellence, all kinds of anti-spam built in,
tons of infrastructural stuff that our techs
drool over (which frankly bore me silly --
but I pretend to pay attention!).
And coming very, very soon... an e-commerce
first... SpamCheck! With this unique-to-the-
Net tool, you'll never have to worry about
Hotmail, Yahoo! Mail or any large ISP
mistaking your e-mail for spam. It will tell
you exactly what to do to improve your e-mail
before you send it out... into someone's
"Junk" folder (where they'll never see your
message, of course).
-----SIDEBAR-----
Sending attractive, state-of-the-Net, HTML-formatted e-mail
is now as easy as pointing and clicking. And no worries
about dual-formatting with TEXT (ASCII) either...
We've taken care of that headache as well. E-mails are
delivered in whatever format is "readable" by each of your
subscribers, without any additional effort required by you,
or by your client. You don't even have to create the text
version -- we do that for you!
-----SIDEBAR-----
When SBI! sends out a confirmation e-mail to
a new subscriber, it uses "sniffer"
technology to determine if that subscriber
has the ability to read HTML-formatted
e-mail. If she does, she'll receive all
newsletters resplendent in their
HTML-formatted glory. If not, she gets the
TEST version instead.
Clean and simple.
http://buildit.sitesell.com/diver.html
-----SIDEBAR-----
The ability to grow, manage, and contact a list of
subscribers is one of the most important aspects of
successful e-marketing -- especially if you happen to be
using the Net to sell your own e-good, or to build a client
base for your services.
Regular, repeat contact with your subscribers establishes
your credibility, builds trust, and smashes down ALL the
barriers that stand between you and your subscriber's
decision to do business with YOU, rather than a competitor.
An e-zine...
o Prevents the all too familiar "out of site, out of
mind" scenario. Why work so hard to get visitors to your
site, and then let them just "up and leave?"
o Establishes and demonstrates credibility via high
quality articles.
o Fosters a sense of community.
o Lets subscribers know that there's a real person behind
the Web site... someone who isn't going anywhere. She or he
is right there, only an e-mail away, ready to help out at a
moment's notice.
--
Now that SBI! has added this powerful e-zine capability to
its already potent arsenal of e-commerce weaponry,
opportunities explode exponentially!
-----SIDEBAR-----
Opportunities are exploding for those who use
SBI! to start and/or build a business, AS
WELL AS for our wonderful 5 Pillar
Affiliates, who PREsell SBI! to their
contacts, clients, and subscribers.
They're delighted to be able to PREsell to a
much wider audience than just other
affiliates.
Our target market is now extensive in scope
-- EVERYONE could profit from SBI! -- which
means that 5 Pillar Affiliates have so many
more opportunities to generate revenue. SBI!
has substantial appeal and potential for
SOHOs (Small Office Home Office), small
businesses (1-5 employees) and what I call
NOHOs.
NOHOs? Yes...
There are millions of talented people who
could build a profitable SOHO or small
business on the Net...
IF ONLY THEY KNEW ABOUT A PRODUCT LIKE SITE
BUILD IT!.
I call them NOHOs. "NO" because they are not
SOHOs. And "NO" because they don't "NO"
about us! (OK, weak attempt!)
Presently, our 5 Pillar Affiliates are busy
figuring out offline ways to reach our new
target markets, not just online ways!
--
Remember...
Not only does SBI! eliminate the need for
extra resources (measured in both time,
effort and dollars) to build a profitable
site, it eliminates 98% of the Net-marketing
learning curve. It allows the AVERAGE small
business person to focus on business... not
on technology or the complexities of
mastering the algorithms for every Search
Engine (SE) on the planet.
Think about this... you do NOT have to know
how the phone works to make a business call.
SBI! now brings that same ease-of-use reality
to doing business on the Net.
Every man and every woman interested in using
the power of the Internet to leverage his/her
business-building potential is our customer.
Seriously... you don't need to be in the
Net-marketing space to PREsell SBI!. In
fact, we've been advocating that our SBI!
subscribers avoid starting Net marketing
sites. After all, this "niche" is almost
impossible to establish a foothold in
successfully.
SBI! is revolutionary. It goes beyond simple
Web hosting. Site Build It! is a
"technology-less" business-building solution,
and I truly believe it's going to change the
way business is done on the Net.
So... ride the winds of change. Join the 5
Pillar Affiliate team, and earn 25%
commissions on every sale of SBI! (that's
OVER CAD$100!), AND earn an extra 25% rebate
on your purchase of SBI! when you receive
your first 5P check. For details...
http://affiliates.sitesell.com/diver.html
-----SIDEBAR-----
When I sit back and take a deep breath, I'm amazed at what
our team of programers has accomplished... integrated
graphic tools, newsletter functionality, automatic SE
(re)submission and robot-tracking, keyword research and
targeting tools, automated PPC bidding and page optimization
software, link tracking and traffic reporting (and no, I
STILL haven't listed all of the SBI! features)...
I could go on and one, but why bother when you can see whole
list of features in the new table on the home page...
http://buildit.sitesell.com/diver.html
-----SIDEBAR-----
While these two modules comprise the bulk
of the new functionality, we also consulted
our "wish list" to provide our clients with
their most requested additions...
o Pop-under page
This enables SBI!'ers to select any page to
load up underneath the home page. A sure-fire
way to ensure visitors receive your most
important message.
o E-mail Redirect
You can now redirect to any e-mail box in the
world, including free addresses (ex.,
hotmail.com, yahoo.com). Yes, you can still
set up your e-mail software to receive your
e-mail from your SBI! domain directly. But a
lot of people asked us for the option to
redirect it as well. Just click a button and
it's done. Wonderful.
o Manager print capabilities
Now it's possible to print off your Master
Keyword List for off-line study!
And, of course, the accompanying Action
Guide has been updated as well to ensure we
remain on the cutting edge of e-commerce.
-----SIDEBAR-----
SBI! truly is the all-tools-in-one-place e-biz building
solution. With SBI!...
-----------------------------------------------------------
Why Build A Web *Site* When You Can Build A Web *Business*?
-----------------------------------------------------------
Visit the brand new Web site at...
http://buildit.sitesell.com/diver.html
See what SBI! can do for you and your business!
-----SIDEBAR-----
Over the next two months, we'll be focusing
on additional MAJOR modules -- e-commerce,
digital delivery of e-goods, 2-Tier affiliate
program and so on. This e-commerce bundle
upgrade WILL cost extra (less than $200) --
it's almost as significant as the entire
current version of SBI!.
However, all SBI! owners at the time of
launch will receive it free for the remainder
of their subscription, or for three extra
months (whichever is longer). And, during
that time, look for a series of exciting new
mini- modules, which will be added at no
extra cost.
What can I say? This is going to be an
exciting, fast-growing year for Site Build
It!. :-)
More details on what's coming next is at...
http://buildit.sitesell.com/diver.html
-----SIDEBAR-----
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~FEATURED ARTICLE~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
-------
---1---
-------
Cherry-Pick YOUR Single Best Commercial Use of the Net
These days, we are often inundated with vastly conflicting
messages regarding online opportunities. It's easy to get
so immersed in the analysis of what's available that you can
lose sight of the most important part...
Building *your* business.
Well, forget "paralysis by analysis." The best way to cut
through all the white noise is to ignore it -- instead,
simply cherry-pick what fits best for YOU!
Today, we're going to discuss the best REAL opportunities
that still exist for "every man" and "every woman" on the
Net. Apply each to YOUR particular situation... then decide
how to ACT!
Ready to move forward and take charge?...
--------------------------------
Opportunity #1: Service Selling
--------------------------------
In Issue #24 of this e-zine...
http://www.sitesell.com/site-sell-backissues-024.html
.... I introduced you to the "most overlooked opportunity" on
the entire Net...
.... a service-oriented business.
Service sellers, whether their business is local or global
in nature, can use the Web to increase their client base
substantially AND generate additional income streams.
-----SIDEBAR-----
By "service sellers," I'm referring to those
selling ANY sort of service from ANYWHERE
(i.e., around the world or around the block).
You could be a...
o personal trainer
o database programmer
o Japanese art specialist
o caterer
o photographer
o graphic artist
o chimney cleaning and fireplace installation expert
o financial/investment specialist
o travel consultant
o import/export specialist for Germany
o pharmaceutical expert
o translator (do you know two languages?)
You could have local clients (ex., a fitness
trainer). Or you could work for anyone in
the world (ex., copywriter). But no matter
what you DO, you can use the Net to grow your
client base.
-----SIDEBAR-----
There are several reasons why this opportunity is so very
exciting...
1) First of all, almost no one is taking advantage of it.
Those who are? Well, most of them have thrown up a typical
"About Our Service" Web site, which only existing clients
know exists. In other words, their sites have minimal-to-no
impact.
-----SIDEBAR-----
Typical "brochure-like" service-selling sites
don't attract new clientele because they do
not work WITH the Search Engines, nor do they
address the way a prospective client will
find a site.
Your current clients know who and where you
are, but everyone else will perform keyword
searches at the Search Engines to "unearth"
the service you provide.
So, for example, if your catering business
Web site, "The Wedding Chef," is not
optimized for keyword variations of "caterer"
+ "your local community," and instead
discusses how long you've been in business
and other similar logistical details, you
won't show up on the radar screen (i.e., in
the top 10 search results positions of a
Search Engine).
That's because the most obvious search terms
for a catering service ARE variations of
"caterer" + "the name of the town or
community in which you are located." And
that's how surfers will find you!
The freshly minted Service Sellers Masters
Course was developed specifically to help you
"position" your service business on the Net
so that your Web site is *guaranteed* the
maximum amount of exposure, and
revenue-generating potential.
Available as a free PDF-formatted e-book
download or via a 5 installment e-mail
course, the new Service Sellers Masters
Course is our best ever! When you consider
that it follows on the heels of the
highly acclaimed Affiliate Masters Course,
that's no small feat!
The Service Sellers Masters Course shows you
step-by-step how to use the Net to build a
client base in a fast, cost-effective way.
Send a blank e-mail to...
tsmsdiver@sitesell.net
.... and receive your first installment
directly.
Or download the colorful breeze-to-read
e-book version...
http://services.sitesell.com/diver.html
Either way, your business has everything to
gain, minus the risk!
-----SIDEBAR-----
What else is exciting about this #1 opportunity?...
2) The low-cost of a Web presence balanced against the high
value of a single new lifetime customer makes selling your
service online a complete no-brainer. It's an ideal
Return on Investment (ROI).
3) An online presence can generate multiple income streams,
over and above your service business. For example, a
local-based service seller with a chimney cleaning and
fireplace installation service isn't interested in providing
his service worldwide. However, his great articles (on his
Web site) about fire safety appeal to not only people in his
immediate region... they have a world-wide audience.
By partnering with related non-competing merchants
(retailers of fire extinguishers, smoke alarms, carbon
monoxide detectors, and so on), this service seller can
convert traffic into a commission-based, affiliate revenue
stream. Every visitor becomes a potential customer/client!
Another revenue-generating stream? Sell an e-book...
"The A To Z Guide To
Fireplace Installation for
Do It Yourselfers"
Valuable information is sought-after by people around the
globe! People use the Net to find answers/solutions/ideas
quickly and easily. Translate your knowledge and experience
into a digital format. People WILL gladly pay for
information that meets their needs.
-----SIDEBAR-----
For service sellers, an Internet presence
gives an edge over their local competition.
It allows potential clients in the
neighborhood to learn about a certain service
seller at THEIR convenience.
In the absence of a word-of-mouth/personal
recommendation, any business is on an even
footing with every other competitor listed in
the yellow pages. By maintaining a Web site,
a visitor can get to know and trust the
service seller, and ultimately, hire him or
her.
Credibility and trust can also be deepened by
an opt-in, regularly scheduled e-zine. SBI!
makes the creation, subscription sign-up and
management of an e-zine super easy and super
effective.
http://buildit.sitesell.com/diver.html
-----SIDEBAR-----
Opportunity #1 is knocking at YOUR door. There are intrepid
SBI!'ers already using Site Build It!'s impressive suite of
integrated power-tools to sell their services online. Let
me share one experience in particular...
-----SBI! EXPERIENCE-----
Just wanted to let you know that sbi is
working SO well for us here in South Africa.
We sell golf tours in South Africa to anyone
anywhere in the world with our site and have
been working at getting the site working
well. We started in or about December 2001.
Last night I counted 24 - #1 ratings, 3 - #2
ratings and 1 - #3 rating which I don't think
is too stinky for an almost computer
illiterate, late summer chicken. We have had
lots of response for a site that has a very
specific target market - our first query came
from an outfit in the US for 20 golfers. It
was a bid and we are still waiting for the
results which should be known before the end
of the month.
I think it is the cat's meow. So do some of
our visitors who have sent lots of
unsolicited compliments. Thank you for making
it so easy for me.
Sincerely,
Karen Copeland
Give yourself a REAL Challenge - Golf South Africa
http://www.golf-travel-packagessouthafrica.com
-----SBI! EXPERIENCE-----
Sure, you could build a Web site (just like everyone else),
but why not build a Web business instead? Join the thousands
who are using SBI! to make their e-commerce dream a reality!
See what SBI! can do for YOUR business...
http://buildit.sitesell.com/diver.html
-----SIDEBAR-----
Don't take your service business online
without proceeding through the free Service
Sellers Masters Course first (I can't
emphasize this enough). You'll save yourself
a world of headaches and get off to a SMART
start.
To receive the course in 5 daily installments
via e-mail, send a blank e-mail to...
tsmsdiver@sitesell.net
Or you can download the PDF e-book and get
the info all at once...
http://services.sitesell.com/diver.html
-----SIDEBAR-----
------------------------------------
Opportunity # 2: Affiliate Programs
------------------------------------
Yes, the affiliate opportunity is still alive and well,
thank-you-very-much. Wait! Let me qualify that statement
a little...
The affiliate opportunity remains as prosperous as ever,
PROVIDED you don't attempt to try to enter the Net-marketing
field, which is already much too overcrowded. Specialty
niche sites, those that are built around the perfect
combination of HIGH demand and LOW supply keywords (like
those identified during SBI! Manager's unique
"brainstorming" process), still do exceedingly well.
-----SIDEBAR-----
Affiliate programs remain the perfect "entry
level" e-commerce venture. Limited risk with
little or no up-front costs makes the
affiliate model the perfect way for anyone to
"test the e-biz waters."
But you won't get a true measure of the
opportunity unless you apply some effort.
Most "offline" ventures cost real money to
get started -- which produces big-time
motivation. However, it's often difficult to
approach a business in which you have no
financial stake, with the same degree of
dedication required for success.
So here's my recommendation...
If you are planning to sign up for an
affiliate program (or have been promoting
affiliate programs unsuccessfully to date),
it's essential that you follow The Affiliate
Masters Course. There's no cost involved and
the course will show you clearly how you can
earn a more-than-average return promoting
affiliate programs.
The Affiliate Masters Course comes in two
different presentations as well.
For the 5 installment e-mail course, send a
blank e-mail to...
tamsdiver@sitesell.net
Or download the smooth reading PDF-formatted
version from...
http://freetrial.sitesell.com/diver.html
I agree that you could skip the course, and
start your affiliate business straight away.
But I don't recommend that strategy. There's
a good chance that without immediate sales,
you'll become discouraged, lose enthusiasm
and quit. Neither you nor I want that. Take
the course. Make every effort and moment
count... why waste time and money needlessly?
Become a high-earning affiliate champion with
The Affiliate Masters Course.
-----SIDEBAR-----
So what do all SUPER-affiliates have in common that enables
them to earn big dollars from this commission-based revenue
stream?
o They PREsell, not sell...
In other words, they don't reproduce their merchant's sales
copy verbatim. Instead they present their partner's
products to their own audience in their own unique voice.
o They OWN the products (or have used the services) they
represent...
Knowing the products you represent is the key to effective
PREselling. It's also the key to avoiding the
credibility-killing blunder of representing an inferior
product. Let's face it -- how objectively can you present
something to your audience if you haven't tried or
experienced it yourself?
o They are committed to GIVING before TAKING...
Consider Allan Gardyne's superb AssociatePrograms.com...
http://www.associateprograms.com/
More than likely, you will visit Allan's site in the quest
to find the best affiliate program match for your business.
Why?
Because AssociatePrograms is a "jammed-to-the-rooftops"
source of credible affiliate marketing material. Whether or
not you ever follow one of Allan's recommendations, one
thing is clear...
He has GIVEN to you -- in the articles, the reviews, the
trust-worthy recommendations, and the superb message board.
The bottom line (which Allan's site so emphatically
underlines) for affiliate marketing is a simple one...
Look after the interests of your audience, and they will
look after you!
-----SIDEBAR-----
Incidentally, Allan called SiteSell's own 5
Pillar program "the best on the Net" and he
should know -- he's looked at hundreds of
them.
I'd love to count upon YOU as a
partner-in-sales. Anyone doing business on
the Net, regardless of what sector they
happen to be in, needs our products. So no
matter what YOU do, you'll be able to promote
our products to YOUR target audience.
With the launch of SBI!'s advanced
functionality, the opportunities are
unprecedented. Your chance to promote the
next generation of E-commerce Web hosting
begins here...
http://affiliates.sitesell.com/diver.html
-----SIDEBAR-----
-------------------------------------------
Opportunity #3: Sell Your Own E-book/E-good
-------------------------------------------
You gotta love e-goods. Whether it's e-books, software,
MP3s, digital photographs -- anything you can sell that
turns the Net into a frictionless distribution medium
represents a wonderful opportunity for you!
Here's why...
1) E-goods are relatively cheap to develop. The low start
up costs means this opportunity is open to everyone.
-----SIDEBAR-----
There's a book in everyone, including you.
You know something that other people would
pay to know. It can be right under your nose
without seeing it. MYKS! is a proven system
that shows you how to find "the infoproduct
within," how to create, publish, market and
sell it.
http://myks.sitesell.com/diver.html
Or take the free Infoproducts Masters Course.
Send a blank e-mail to...
timsdiver@sitesell.net
.... and your first of five installments will
get you started today!
-----SIDEBAR-----
2) After the initial expenditure to develop your e-good,
there are no incremental costs. In other words, once you
complete your product, it doesn't cost you any more to sell
1 product or 1,000,000 products. And, of course, there's no
stocking, warehouse or shipping worries or fees to consider.
3) An e-good provides you with instant credibility, and
establishes YOU as the expert. It's a concrete symbol of
your passion and knowledge about a particular subject.
4) The payout is usually much more than what you'll earn
promoting most products (with the exception of SiteSell's
Site Build It!, which pays CAD$100 commission per sale).
5) Selling your own e-good offers the opportunity for you to
build your OWN commission-based sales team by setting up an
affiliate program. Nothing motivates like commissions!
6) The entire purchasing/delivery process is easily
automated, freeing your time to build your business in other
ways!
7) Growing your business becomes even more enjoyable when
you are promoting your own product. When you are doing
something you love and feel passionate about, it's PLAY not
work!
-----SIDEBAR-----
The next two BIG projects on the SBI! agenda
are the E-commerce and Affiliate Modules.
That's correct, coming later this fall you'll
be able to use SBI! to...
o Process credit cards in dollars (US or
CAD), Euros, or Pounds with your own merchant
account (yes, you'll have your own real
merchant account, not a third party
provider).
o Digitally deliver e-goods just like we do
here at SiteSell!
o Use the integrated affiliate program to
recruit your own team of motivated, commission
based sales team.
Everything you need in one incredible system!
There will be a upgrading charge (very
reasonable-- less than $200) for the new
E-commerce/Affiliate modules. You can,
however, save yourself that fee by purchasing
SBI! now...
http://buildit.sitesell.com/diver.html
You receive a no-cost upgrade to SBI!-E for the
remainder of your subscription (or three
months, whichever is longer).
Use SBI!'s new tools to build the Web site of
your dreams, and attract a solid base of
traffic. At the same time, develop your
e-good. This way, you'll be ready to deliver
when we launch SBI!-E...
http://buildit.sitesell.com/diver.html
-----SIDEBAR-----
OK, to recap quickly...
#1) The service selling opportunity: The most highly
overlooked of the three listed here. Offers fantastic
potential for new client recruitment, as well as new revenue
streams. HIGHLY recommended for both local and global based
services.
#2) The affiliate opportunity: Remains as exciting as ever
for those who build tightly niched sites around profitable
keyword themes. The perfect entry-level e-commerce business!
#3) The e-book/e-good opportunity: Developing your own
e-good opens a flood gate of new options -- greater
income potential, enhanced credibility, your own affiliate
force to build sales, and so on.
These top three opportunities are extremely viable, and the
entry threshold (from a start-up cost basis) is so low that
they are available to ABSOLUTELY everyone. The only issue
is deciding WHICH opportunity is the best one for you.
Will you build a tightly niched theme site and earn
affiliate income?...
Or will you opt for developing your own e-good?...
Or will you take your service online? (Or start a new
service-oriented business?)...
Or will you do all three!
Do whatever is right for you! They are all excellent choices.
Pick one and make a commitment to building your business.
With the Masters Courses (Service Sellers, Affiliate, and/or
Infoproduct) providing a helping hand, all you need to do
is provide a little elbow grease and the passion.
Grab an e-opportunity (or more) and soar!
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~SITESELL PRODUCTS~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Site Build It!
"Build income through content."
http://buildit.sitesell.com/diver.html
Take the SBI! Quick Tour at...
http://quicktour.sitesell.com/diver.html
Make Your Site SELL! 2002
"The definitive work on making any Web site SELL!"
http://myss.sitesell.com/diver.html
Make Your Knowledge Sell!
"Turn knowledge into income -- sell your brain on the Net."
http://myks.sitesell.com/diver.html
Make Your Price Sell!
"Price with complete confidence & double your Net profits."
http://myps.sitesell.com/diver.html
Make Your Words Sell!
"Want to sell MORE? Become an e-persuader."
http://myws.sitesell.com/diver.html
Make Your Net Auction Sell!
"An e-biz in every closet... Get into Auction Action!"
http://mynas.sitesell.com/diver.html
Surefire Premium Processing
"Premium Processing for Premium Companies"
http://surefire.sitesell.com/diver.html
-----------------------------------------------
SiteSell University: The Masters Courses (Free)
-----------------------------------------------
SiteSell University is free. The Masters Courses cover all
the vital "must-get-it-right" issues with fresh, original,
and valuable thinking. You won't read this anywhere else on
the Net. And, best of all, the courses are free.
Take the courses that interest you today. You'll receive
your first e-mail installment immediately, followed by four
more installments daily.
Service Sellers Masters Course
Attract new clients from around the world...
Or from around the block
tsmsdiver@sitesell.net
Affiliate Masters Course
Shows you how to become a high-earning affiliate champion.
tamsdiver@sitesell.net
InfoProducts Masters Course
How to brainstorm, create, produce, and sell
your very own infoproduct online
timsdiver@sitesell.net
Pricing Masters Course
"How much money are YOU leaving on the table?"
tpmsdiver@sitesell.net
Netwriting Masters Course
Want to sell more? Write better.
twmsdiver@sitesell.net
Net Auction Masters Course
Start and grow a profitable Net auction business.
tnams@sitesell.net
------------------
Other Free Goodies
------------------
SiteSell.com's 5 Pillar Affiliate Program
Graduated from the Aff Master's Course? Get your PhD, Free!
And Earn Substantial Lifetime Income at the Same Time.
http://affiliates.sitesell.com/diver.html
The SBI! Sweepstakes
Win a Free Site Build It!
http://sweeps.sitesell.com/diver.html
***The Best Free Books on the Net***
Including the Invaluable Bible on Pricing
http://freetrial.sitesell.com/diver.html
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Back issues available at...
http://www.sitesell.com/site-sell-backissues.html
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Written by Ken Evoy, M.D.,
President, SiteSell.com Inc.
(c) copyright 2002 SiteSell.com Inc.
Back to Back Issues Page
© and SiteSell.com Inc. All Rights Reserved.
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