The
World's
Most Usable E-commerce E-zine
Back to Back Issues Page
SITE-SELL! Issue #040
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
SITE-SELL! The World's Most USABLE E-commerce E-zine
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>A free, occasional e-zine dedicated to showing you...
>... how to SELL on the Net!
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
January 12, 2003 Issue #040
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>All-Time Favorite SITE-SELL! Article
If a friend forwarded this copy of SITE-SELL! to you, here's
our readers' all-time favorite SITE-SELL! article. It's a
powerful example (using the luxurious Beverly Hills Hotel)
of how to makeover your own site to...
... SELL on the Net!
http://articles.sitesell.com/bhh/
If you like what you see and want to keep getting more of
the same, SITE-SELL! is free. Please visit...
http://myss.sitesell.com/s-ezine.html
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>Reader's Choice...
Care to see the VERY BEST ARTICLE (according to reader
feedback) from each of our OTHER two e-zines?...
http://articles.sitesell.com/
And NEW... a sample of SBIX...
http://adsense.sitesell.com/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~'
Which one is *YOUR* business? Find it at...
http://find.sitesell.com/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>Table of Contents
o SITE-SELL! Xpress News
1) "The TWO Great Untold Stories of Small Business Online"
--
o Featured Articles
1) How Do You Get to Be #257 *WITHOUT* Microsoft's Budget?
Be Good... Be Very Good... And *THAT* Means...
Make Your Small Business Customers Profit (For A Change)!
2) What a Choice!
A Profitable Business or A Quiet Death of Desperation?
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>~~~~~~~~~~~~~~~~~~SITE-SELL XPRESS NEWS~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
-------
---1---
-------
"The TWO Great Untold Stories of Small Business Online"
STORY #1...
SiteSell.com and Site Build It! ("SBI!") are the premier
small business e-commerce site and product...
A Top 300 Alexa.com* Site Worldwide...
http://www.alexa.com/data/details/?url=sitesell.com
Closing in on Top 100* English Sites...
http://www.alexa.com/site/ds/top_sites?ts_mode=lang&lang=en&page=2
A Top 50 Business Site* Worldwide...
http://www.alexa.com/site/ds/top_sites?catid=3&ts_mode=subject&lang=none
SiteSell.com has recently passed several major competitors,
including Microsoft's small business division, bCentral...
http://hardgoods.sitesell.com/img/sitesell-bcentral.png
* The above traffic results are certified by Alexa.com, the
leading traffic-measurement company on the Internet. Alexa
is an Amazon-owned, Google-powered Search Engine that measures
traffic-popularity based on a sampling of 10,000,000 users.
--
STORY #2...
The quiet deaths of desperation of 98% of online small
business due to lack of traffic... due to the persistence
of the "put up a site" mentality... due to the failure of
designers and techs and marketers to understand the
FUNDAMENTAL differences between online and offline business.
More on this basic "dead before you start" error below.
--
Now let's see how these two untold stories fit together into
what will be THE STORY of 2004. It's exactly the right time
for you to become part of the phenomenal success that small
businesses are living with SBI!.
--
P.S. If you missed THE most important issue of SITE-SELL!
ever written, please check it out at the back issues...
http://www.sitesell.com/site-sell-backissues-039.html
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~FEATURED ARTICLE~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
-------
---1---
-------
How Do You Get to Be #257 *WITHOUT* Microsoft's Budget?
Be Good... Be Very Good... And *THAT* Means...
Make Your Small Business Customers Profit (For A Change)!
How does a small Montreal-based Internet company become the
257th most trafficked Web site on the Net?...
http://www.alexa.com/data/details/?url=sitesell.com
... and a Top 50 Business Site (#31) Worldwide...
http://www.alexa.com/site/ds/top_sites?catid=3&ts_mode=subject&lang=none
How does an upstart like SiteSell with a mere 30 employees
pass Microsoft's small business division, BCentral?...
http://www.alexa.com/data/details/?url=bcentral.com
http://hardgoods.sitesell.com/img/sitesell-bcentral.png
Give up? Well, it ain't the budget. No, not even our good
looks! No, instead of money and flash, we...
--
1) Provide a *great* product. Our clients know firsthand
how Site Build It!, our flagship product, empowers their
businesses (no matter what that business happens to be) to
succeed, and significantly outperform larger, better-financed
competitors. The proof is in the SBI! pudding...
http://results.sitesell.com/
Check out the hundreds of successful sites and then compare
the "success stories" of our competitors...
http://www.interland.com/sb/testimonials
http://www.verisignwebsites.com/
(Just plug those chosen FEW successes into alexa.com and
compare results against SBI! site results.)
The difference is staggering. As we'll see in a second,
it's up to you to choose between conventional small business
hosting (and a quiet death of desperation) and SBI! (where
51% of sites end up in the Top 6% of all sites on the Net).
SiteSell continually grows the core SBI! functionality at no
added cost, to further leverage your success and profitably
on the Net. For example, in the last 6 weeks, SiteSell has
released two major new modules...
a) Form Build It! -- create unlimited custom forms, single
and multiple autoresponders, surveys, polls, etc.
b) Value Exchange II -- this full-featured link exchange
program includes brand new bot technology and our own
crawler, "GoGetIt!" The bottom line = link exchanges the
way the engines want it to be done -- the REAL way.
These two modules alone are worth more than the entire cost
of Site Build It!...
https://secure.sitesell.com/build/order.html
--
2) Reward our affiliates. Highly lauded by experts like
Allan Gardyne (AssociatePrograms.com) and Ralph Wilson
(WilsonWeb.com), SiteSell's 5 Pillar Program...
http://affiliates.sitesell.com/
... has been paying out generous commissions for six years.
The Five Pillars have been genuine pillars of stability.
That kind of stability has meant our partners have been able
to build solid, profitable business on the promotion of our
products. The bottom line?...
We are the only Top 500 company on the Net that is virtually
100% dependent on our wonderful team of partners-in-sales.
And it's not too late for you to join. But it will be soon...
http://affiliates.sitesell.com/
--
3) Always, always, always act with honesty and integrity.
We're not where we are today because we have deep pockets,
nor have we discovered some devious way to manipulate people.
We don't promise "get rich quick."
We simply commit to OVERdeliver to YOU, on EVERYTHING we do.
2003 has been or best year ever, and 2004 will dwarf 2003,
thanks to you and the widespread success of SBI!. So as you
move into 2004, ask yourself...
"Is my business exactly where I want it to be?"
If it isn't, consider what thousands of others have already
discovered -- the incredible value and business building
power of SBI!...
http://buildit.sitesell.com/
Good luck in 2004!
-------
---2---
-------
What a Choice!
A Profitable Business or A Quiet Death of Desperation?
Most online businesses (about 98% or so), die quiet deaths
of desperation. Many still believe in the OFFline mantra...
"Build it and they will come."
And that works OFFline because of...
"Location, location, location."
Put up a nice store in a mall or on main street in your
town... and the traffic comes flowing in.
Not on the Net.
And yet, that "put up a site/store" mentality persists...
Small business people open their wallets and pay big dollars
to techs and designers in order to put their business
online. Many thousands of dollars later, they learn that
their high-paid designers, techs, and marketers failed to
understand the FUNDAMENTAL difference between online and
offline business...
People don't look for *YOU* -- they search for information,
content, solutions.
-----
SBI! starts from that point of view. It sounds simple, and
it is. But it's radical. It's a complete, from-the-ground-
up change, and it's changing the way small business DOES
business on the Net. Of course, the PROCESS is supported
by all the tools needed to successfully execute every step.
The guarantee is to pack your SBI! site with eager,
interested visitors -- visitors interested in the offerings
of YOUR small business.
2003 delivered on that promise.
2004 promises more of the same... much more.
Site Build It! does not just level the playing field. Due to
the very nature of the Net, the SBI! approach TILTS the
playing field in FAVOR of "the small business person."
The nature of the Net? An infinite collection of niches.
How do people use the Net? They seek information,
solutions, content about an infinite variety of niches.
Small businesses fill niches. Large businesses, constrained
by scaling, have to "buy categories."
Large companies will, of course, do just fine through sheer
brute force and budget size. But small business people from
every walk of life are doing MORE than "just fine." Small
businesses, powered by SBI!, are getting the upper hand and
WINNING in their niches. How?
By building content-filled niche sites, small businesses
DELIVER WHAT PEOPLE SEEK on the Web (information, solutions,
etc.), and THEN by monetizing the targeted traffic that
results (ex., by selling services, digital products, hard
goods, earning commissions, etc., etc.).
And SBI! works for EVERY type of small business, from the
typical offline business (ex., your friendly, neighborhood
landscaping/nursery) to the totally Net-based SOHO startup...
http://find.sitesell.com/
Bottom line?
No other Web host/ISP/service in the world delivers results
like Site Build It!. Why?
Because SBI! is the only all-in-one, from-the-ground-up
product that is actually a seamlessly integrated set of
process-and-tools that eliminates barriers such as
programming and search engine mastery. The small business
person, freed to focus on "business," now succeeds online.
SBI! is indeed changing the way small business DOES business,
and YOU can bear witness to this radical, effective
approach...
http://results.sitesell.com/
See even more results...
http://buildit.sitesell.com/sbi-businesses/traffic-alexa.html
http://buildit.sitesell.com/sbi-samplesites/
For those of you who want to hear it "straight from the
horse's mouth", please review the SBI! case studies below.
Nowhere is the life-altering power of SBI! better
demonstrated then in the words of these intelligent small
business people from around the globe -- people who "took a
chance" on a breakthrough product and then realized that
their own "worlds" had changed...
--
From Israel...
http://buildit.sitesell.com/case-studies/infopreneur.html
(Elad is an "Infopreneur", creating high quality content to
drive traffic from the SEs, and then monetizing that traffic
by various means -- Google's Adsense ads, affiliate
programs, etc., without actually selling a product.).
--
From Kazakhstan, illustrating the use of SBI! to sell a
service...
http://buildit.sitesell.com/case-studies/services.html
(An excellent case study in selling a service.)
--
From Australia, Rupert's case studies are legendary among
affiliates -- yes, anyone CAN do this...
http://buildit.sitesell.com/case-studies/affiliatemarketing-1.html
http://buildit.sitesell.com/case-studies/affiliatemarketing-2.html
--
From the U.S.A, here's an outstanding case study that shows
how SBI! can be used to sell hard goods so effectively...
http://buildit.sitesell.com/case-studies/selling-hard-goods.html
http://buildit.sitesell.com/case-studies/selling-hard-goods-update.html
-----SIDEBAR-----
Want more great "first person" SBI! stories?
Please visit this well-done third party
site...
http://www.mikino.com/?
Or listen to what SBI! owners have to say on
a live radio phone-in show with me, Ken Evoy
(the radio show that "went totally global")...
http://seminars.sitesell.com/
Or challenge yourself to *COMPARE* the
results of your own site (which is likely
costing you much more than a yearly
subscription to SBI!, and which is going to
cost you way, way more in LOST OPPORTUNITY)...
http://traffic-test.sitesell.com/
-----SIDEBAR-----
Thanks to SBI!, *ALL* small business people can now truly
realize the potential of the Net. All they have to do is...
BYOBAM!
(Bring Your Own Brain and Motivation!)
SBI! supplies the rest.
http://buildit.sitesell.com/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~SITESELL PRODUCTS~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
---------
SBI! URLs
---------
o The Site Build It! Summary Site
"Why build JUST a Web site...
when you COULD build a Web BUSINESS?"
http://www.sitesell.com/buildit/
o "Find YOUR Small Business (Or Idea)"
No matter what your small business
(or planned new venture) may be...
o Infopreneur... InfoPublishing
o Already Have an E-commerce/Corporate Site
o Webmaster
o Affiliate Marketer
o LOCAL Business with LOCAL Clients
o Service Seller
o Network Marketer
o Online Auction Seller
o Referrer/Finder
o Hard Goods Vendor
o E-goods Merchant
o Sales/Rentals Agent
Visit this site to see EXACTLY how you and SBI!
fit to perfection and profits...
http://www.sitesell.com/find/
o Quick Tour Slide Show
A fast step-by-step demo of how SBI! works
http://www.sitesell.com/quicktour/
o For Webmasters Only...
http://www.sitesell.com/webmaster/
o SBI! is All About "Profitable RESULTS"
Here's one way to look at SBI! results...
http://buildit.sitesell.com/sbi-businesses/traffic-alexa.html
And here is another... hundreds of successful SBIers...
http://www.sitesell.com/results/
o Local Radio Goes Global... Catch Ken "Live"...
http://www.sitesell.com/seminars/
o Put your site (or sites of friends or competitors!) to the
"Get to the Alexa Point Test"
http://www.sitesell.com/traffic-test/
o Get a Certified SBI! Webmaster to do it for you...
http://www.sitesell.com/directory/
o Have a question? Ask an actual SBI! owner...
http://www.sitesell.com/question/
-----------------------------------------
SITESELL.COM HOME PAGE AND OTHER PRODUCTS
-----------------------------------------
o SiteSell Home Page
http://www.sitesell.com/
o Make Your Site SELL! 2002
"The definitive work on making any Web site SELL!"
http://www.sitesell.com/myss/
o Make Your Knowledge Sell!
"Turn knowledge into income -- sell your brain on the Net."
http://www.sitesell.com/myks/
o Make Your Price Sell!
"Price with complete confidence & double your Net profits."
http://www.sitesell.com/myps/
o Make Your Words Sell!
"Want to sell MORE? Become an e-persuader."
http://www.sitesell.com/myws/
o Make Your Net Auction Sell!
"An e-biz in every closet... Get into Auction Action!"
http://www.sitesell.com/mynas/
-----------------------------------------------
Free SBI! Resources
-----------------------------------------------
o SpamCheck Report
Now your readers can stay out of the "Junk Mail Folder."
For this free service, please visit...
http://www.sitesell.com/spamcheck/
o SiteSell Value Exchange
"The World's ONLY Value Exchanger"
Exchange links in a way that search engines LOVE...
http://www.sitesell.com/value-exchange/
-----------------------------------------------
SiteSell University: The Masters Courses (Free)
-----------------------------------------------
SiteSell University is free. The Masters Courses cover all
the vital "must-get-it-right" issues with fresh, original,
and valuable thinking. You won't read this anywhere else on
the Net. And, best of all, the courses are free.
Take the courses that interest you today. You'll receive
your first e-mail installment immediately, followed by four
more installments daily.
The following are available as SiteSell-quality e-books, via
direct download from the URLs below....
o Affiliate Masters Course
Become a high-earning affiliate champion.
http://www.sitesell.com/aff-masters/
o Service Sellers Masters Course
Attract new clients from around the world...
Or from around the block
http://www.sitesell.com/services/
o Make Your Net Auction Sell, The Masters Course
Start and grow a profitable Net auction business.
MYNAS! --> Now Free!
http://www.sitesell.com/mynas-masters/
o Webmaster BUSINESS Master Course
Show Webmasters How to Run The BUSINESS of WebMastering...
Including, Of Course, Using the Ultimate PRODUCTIVITY Tool.
http://www.sitesell.com/webmasterbusiness/
The following courses are offered via e-mail only...
o InfoProducts Masters Course
How to brainstorm, create, produce, and sell
your very own infoproduct online
tims@sitesell.net
o Pricing Masters Course
"How much money are YOU leaving on the table?"
tpms@sitesell.net
o Netwriting Masters Course
Want to sell more? Write better.
twms@sitesell.net
And here is "The #1 E-commerce Trio of E-zines"...
It begins at the Beverly Hills Hotel,
and gets better from there!
http://www.sitesell.com/articles/
-----------------------------------------
SiteSell.com's 5 Pillar Affiliate Program
-----------------------------------------
o SiteSell.com's 5 Pillar Affiliate Program
Graduated from the Aff Master's Course? Get your PhD, Free!
And Earn Substantial Lifetime Income at the Same Time.
http://www.sitesell.com/affiliates/
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Back issues available at...
http://www.sitesell.com/site-sell-backissues.html
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
TO UNSUBSCRIBE
To unsubscribe, go to the following URL and enter your
e-mail address...
http://www.sitesell.com/unsubscribe-ss.html
If you use more than one e-mail address, be sure to use the
address that received THIS issue, or we will not be able to
find you in the database if you enter a different address.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
WANT TO CHANGE THE E-MAIL ADDRESS AT WHICH YOU RECEIVE THIS?
http://www.sitesell.com/change-email.html
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Written by Ken Evoy, M.D.
President, SiteSell.com
(c) copyright 2004 SiteSell.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~