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SITE-SELL! Issue #078
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SITE-SELL!
The World's Most USABLE E-commerce E-zine
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A free, occasional e-zine, SITE-SELL! cuts through the
"white noise" of Web selling, covering only the important
developments that you NEED to capitalize upon.
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May 2, 2007
Issue #078
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> >All-Time Favorite SITE-SELL! Article
If a friend forwarded this copy of SITE-SELL! to you, here's
our readers' all-time favorite SITE-SELL! article. It's a
powerful example (using the luxurious Beverly Hills Hotel)
of how to makeover your own site to...
.... SELL on the Net!
http://articles.sitesell.com/bhh/
If you like what you see and want to keep getting more of
the same, SITE-SELL! is free. Please visit...
http://sitesell.com/sitesell-e-zine-signup.html
And please "pay it forward" by telling a friend, too. :-)
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> >Reader's Choice...
Care to see the VERY BEST ARTICLE (according to reader
feedback) from each of our OTHER two e-zines?...
http://articles.sitesell.com/
We turned the best article ever into THE definitive
site about how to get the most out of AdSense...
http://adsense.sitesell.com/
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> > TABLE OF CONTENTS
o Two "Must-Have" Free Tools
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o SITE-SELL! XPRESS NEWS
1) It's A Short May Day Madness This Year. Act Fast!
2) Sitemaps Changes
Now It's Even Easier to Update the Search Engines
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o FEATURED ARTICLES
1) Is a Trade Show Exhibit in Your Future?
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o Important SiteSell URLs
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> > Two "Must-Have" Free Tools
1) SiteSell Value Exchange
If you have NOT yet submitted your site, you're letting
Search Engine rankings go to your competitor.
http://value-exchange.sitesell.com/
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2) The Ultimate E-commerce Search Tool
Search It! is the only ecommerce-related search tool that
you (and your friends and colleagues) will ever need.
http://searchit.sitesell.com/
o every search you could ever want, all in one spot
o advanced searches "pre-packaged," ready to go
o constantly being refreshed with the best
>From keyword brainstorming and research to the ultimate
online reference library, from specialized hubs and mini-
directories to pulling SUPPLY data for 1000 keywords AT A
TIME... IT'S ALL HERE. Keep it open in the upper corner of
your monitor, for instant 24 x 7 access to Web info-mining.
http://searchit.sitesell.com/
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~~~~~~~~~~~~~~~~~~SITE-SELL! XPRESS NEWS~~~~~~~~~~~~~~~~~
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It's A Short May Day Madness This Year. Act Fast!
May Day has passed, but the...
"May Day Madness $100 Special"
... hasn't. For details, please see...
http://www.sitesell.com/
http://buildit.sitesell.com/
https://secure.sitesell.com/build/order.html
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So... Are We Stark Raving Mad?
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Nope! We're just glad to see the end of winter.
It would, however, be sheer madness not to take advantage
of an offering that is already a bargain at ten times the
price, even when we're not in the midst of Spring Fever.
AND with a constant flow of new success-growing SBI!
launches at no added price, including the recently released
Page Manager and Graphic Manager, and the newly revised
Sitemaps process (see below)...
It would be sheer madness NOT to take advantage. If you've
been thinking about starting a GENUINE, long-term business,
take a behind-the-scenes look at how you can succeed
with SBI!.
http://videotour.sitesell.com/
There are tons of reasons why 99+% of small businesses FAIL
online... EXCEPT those using SBI!. They succeed. And we
prove it. Have you EVER seen ANY other company prove a
track record of success?
http://proof.sitesell.com/
They WOULD... if they COULD.
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Hurry though. Because this May Madness is strictly a
case of temporary insanity...
At the stroke of midnight, May 8, 2007...
We return to normal (still an amazing bargain, of course!).
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A Special Tip
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How To Use May Day Madness To Purchase SBI! For $100
If you do NOT own SBI! yet, you can buy it for a net cost of
$100. How? Bring a friend, family or colleague along to
join in the madness of May Day.
All you have to do is join the 5 Pillar Affiliate Program...
http://affiliates.sitesell.com/
And then...
Place your order for May Day Madness through your Remote
Order Form. Log into the 5P Club (see instructions in your
"welcome" letter from the 5P Program) and choose "Remote
Order Entry Page For SBI!." Place the order and the sale is
credited to you for commission.
Split the cost with your friend... $200 each. So where's
the "net $100"?
We'll send you a commission check for $100 for making the
sale. And in a year, when your friend renews, we'll send
you a renewal commission, too... and each year after that!
Heck, we're basically paying you to purchase SBI!. ;-)
Most importantly, you'll be up and running with SBI!, the
only PROVEN way to succeed...
http://proof.sitesell.com/
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Sitemaps Changes
Now It's Even Easier to Update the Search Engines
A few days ago, Google, Yahoo!, Windows Live Search/MSN
and Ask announced changes to the Sitemaps protocol.
Ask now accepts the sitemap, so you don't have to wait for
Ask to find you via an inbound link from another site already
in the index.
And the engines now look for the Sitemap URL in the
robots.txt file.
That's great news for SBIers, because we automate
everything to do with creating sitemaps, updating them, and
pinging the engines whenever changes are made to an
SBIer's site.
It now takes about 15 minutes for SBIers to submit a
sitemap to Google, Yahoo! and Ask (Windows Live doesn't
accept the sitemap yet). And that's all they ever have to
do to keep the engines informed about every change to
their sites.
Combine that ease-of-use with these other features...
http://buildit.sitesell.com/main/tools.html#NEWFEATURES
... and the May Day Madness Special.
It doesn't get any more special than that!
~~~~~~~~~~~~~~~~~~~~FEATURED ARTICLES~~~~~~~~~~~~~~~~~~~~~
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The Typical Traffic Pattern...
Recognize It and Look Forward Past the Hump
Every now and then, we all need to "rise out and above
ourselves" and see the big picture, not of where we are, but
where we are headed.
And that, believe it or not, got me thinking about the stock
market and site traffic. Here is the connection...
Suppose you invested $100,000 in some solid, no-load
indexed mutual fund. Basically, the value of this fund will
rise or fall with the overall performance of the stock market.
But did you know that on any given day, the value of your
investment can be below your "highest-to-date"? That's
because the value of stocks dips. Overall, of course, an
indexed fund increases in value in the long run. But that
upward trend is made up of daily, weekly, and monthly dips
down and bumps up.
And despite all the gurus who might claim the contrary, you
really can't "time the market" and decide when to buy low
and sell high. Just trust that the future of this world is up,
up, up... and that the markets will reflect that optimism.
It's easy to get frustrated, sometimes for months on end,
when you see that the value of your fund is below the
highest value it was worth at some time in the past. Finally,
you sell... often a week or a month before the stock market
takes off on a bull run!
Web site traffic is a bit like that. Any given day or month is
likely to be less than a previous "all-time-high." Any given
month can have a spike up, and then drop back putting you
at a new plateau.
However, here is the big difference between the stock market
and site traffic... you have much more control.
And knowing that dips are part of the pattern, you have more
control over how you react to traffic changes.
Let's say that your traffic has grown steadily over the year
from 10 to 40 to 100 to 150 to 210 visits/day. Then all of a
sudden it falls back to 177 in January of the new year. Traffic
climbs back up to 190 in February, but there is no big increase
in March.
>From ground level perspective, you are in a rut. And that
word "rut" suggests frustration -- understandably, we all want
straight lines upward. But, from where I sit (and I've watched
thousands of month-to-month traffic patterns), these traffic
stats demonstrate a key lesson...
This is a typical traffic pattern, whether it plays out over 6,
12, or 18 months.
Once you establish a solid traffic base, you can make your
own market run up. It just takes time. And for some people,
it takes more time than others, for a variety of reasons. But
the key here is that unlike the stock market, it's not out of
your hands. You can push it!
It's at this point that you re-double your efforts, including
building more great content and adding more valuable inbound
links. Look forward, not backwards.
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~~~~~~~~~~~~~~~~~Important SiteSell URLs~~~~~~~~~~~~~~~~~~~
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SBI! URLs
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o The Site Build It! Summary Site
"Why build JUST a Web site...
when you COULD build a Web BUSINESS?"
http://buildit.sitesell.com/
o The Special Prize Inside Every Box of SBI!
http://specialprize.sitesell.com/
o Quick Tour Slide Show
A fast step-by-step demo of how SBI! works
http://quicktour.sitesell.com/
o The SBI! Video Tour
Invest the most important 30 minutes you will
spend online.
http://videotour.sitesell.com/
o "Find YOUR Small Business (Or Idea)"
http://find.sitesell.com/
o For Webmasters Only...
http://webmaster.sitesell.com/
o SBI! is All About "Profitable RESULTS"
http://results.sitesell.com/
http://case-studies.sitesell.com/
o Others would show proof like this... if they could.
http://proof.sitesell.com/
o Get Rich Quick? Ha!
http://tortoise.sitesell.com/
o Get a Certified SBI! Webmaster to do it for you
http://directory.sitesell.com/
o Have a question? Ask an actual SBI! owner!
http://question.sitesell.com/
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SITESELL.COM HOME PAGE
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o SiteSell Home Page
Follow the links to best of breed e-books, free
Masters Courses, and the complete site map
http://www.sitesell.com/
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SiteSell.com's 5 Pillar Affiliate Program
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o SiteSell.com's 5 Pillar Affiliate Program
Graduated from the Aff Master's Course? Get your PhD, Free!
And Earn Substantial Lifetime Income at the Same Time.
http://affiliates.sitesell.com/
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Make Your Content PREsell!
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o EVERYONE needs this book. EVERYONE. If you don't insist
that your children, friends and colleagues READ this book,
you're doing them a disservice. We live in a world where
written communication is the #1 skill set of value...
http://mycps.sitesell.com/
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Free SBI! Resources
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o Search It!
Get the most of the Net! Use this search tool daily
for advanced ecommerce-related searches. Indispensable!
http://searchit.sitesell.com/
o SiteSell Value Exchange
Exchange links in a way that search engines LOVE...
http://value-exchange.sitesell.com/
o A Revolution in Web Site Monetization -- Google's AdSense
A Tailor-Made Way to Monetize Your Site!...
http://adsense.sitesell.com/
o SpamCheck Report
Now your readers can stay out of the "Junk Mail Folder."
For this free service, please visit...
http://spamcheck.sitesell.com/
o The Masters Courses
http://freetrial.sitesell.com/
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o And here is "The #1 E-commerce Trio of E-zines"...
It begins at the Beverly Hills Hotel,
and gets better from there!
http://articles.sitesell.com/
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SiteSell University: The Masters Courses (Free)
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SiteSell University is free. The Masters Courses cover all
the vital "must-get-it-right" issues with fresh, original,
and valuable thinking. You won't read this anywhere else on
the Net. And, best of all, the courses are free.
Take the courses that interest you today. They are available
as SiteSell-quality e-books, via direct download...
o Netwriting Masters Course
Want to sell more? Write better. Write smarter.
First, write to PREsell. Then write to SELL.
The *ONLY* course on the Net that shows you how to do BOTH.
http://netwriting.sitesell.com/
o Affiliate Masters Course
Become a high-earning affiliate champion.
http://aff-masters.sitesell.com/
o Service Sellers Masters Course
Attract new clients from around the world...
Or from around the block
http://services.sitesell.com/
o Make Your Net Auction Sell!, The Masters Course
Start and grow a profitable Net auction business.
MYNAS! --> Now Free!
http://mynas-masters.sitesell.com/
o Webmaster BUSINESS Masters Course
Show Webmasters How to Run The BUSINESS of WebMastering...
Including, Of Course, Using the Ultimate PRODUCTIVITY Tool.
http://webmasterbusiness.sitesell.com/
o Make Your Price Sell!, The Masters Course
"How much money are YOU leaving on the table?"
Price with complete confidence & double your Net profits.
http://myps-masters.sitesell.com/
o WAHM-IT!, The Masters Course
Are you a Stay At Home Mom?
Become a Work At Home Mom!
http://wahm-masters.sitesell.com/
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Back issues available at...
http://www.sitesell.com/site-sell-backissues.html
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SiteSell Support...
http://support.sitesell.com/contact-support.html
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Written by Ken Evoy, M.D.
President, SiteSell.com
(c) copyright 2007 SiteSell.com
1315 de Maisonneuve Blvd.
Montreal, Quebec
Canada H3G 1S0
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