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SITE-SELL! Issue #090
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SITE-SELL!
The World's Most USABLE E-commerce E-zine
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A free, occasional e-zine, SITE-SELL! cuts through the
"white noise" of Web selling, covering only the important
developments that you NEED to capitalize upon.
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December 22, 2008
Issue #090
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> >All-Time Favorite SITE-SELL! Article
If a friend forwarded this copy of SITE-SELL! to you, here's
our readers' all-time favorite SITE-SELL! article. It's a
powerful example (using the luxurious Beverly Hills Hotel)
of how to makeover your own site to...
.... SELL on the Net!
http://articles.sitesell.com/bhh/
If you like what you see and want to keep getting more of
the same, SITE-SELL! is free. Please visit...
http://sitesell.com/sitesell-e-zine-signup.html
And please "pay it forward" by telling a friend, too. :-)
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> >Reader's Choice...
Care to see the VERY BEST ARTICLE (according to reader
feedback) from each of our OTHER two e-zines?...
http://articles.sitesell.com/
We turned the best article ever into THE definitive
site about how to get the most out of AdSense...
http://adsense.sitesell.com/
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> TABLE OF CONTENTS
o Two "Must-Have" Free Tools
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o SITE-SELL! XPRESS NEWS
1) Last Days of the "Buy-1-Get-1 Free" Holiday Special
2) SiteSell Education Extends Its Horizons
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o FEATURED ARTICLE
1) Doing It Smarter
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o Important SiteSell URLs
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> Two "Must-Have" Free Tools
1) SiteSell Value Exchange
If you have NOT yet submitted your site, you're letting
Search Engine rankings go to your competitor.
<>
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2) The Ultimate E-commerce Search Tool
Search It! is the only ecommerce-related search tool that
you (and your friends and colleagues) will ever need.
http://searchit.sitesell.com/
o every search you could ever want, all in one spot
o advanced searches "pre-packaged," ready to go
o constantly being refreshed with the best
From keyword brainstorming and research to the ultimate
online reference library, from specialized hubs and mini-
directories to pulling SUPPLY data for 1000 keywords AT A
TIME... IT'S ALL HERE. Keep it open in the upper corner of
your monitor, for instant 24 x 7 access to Web info-mining.
<>
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~~~~~~~~~~~~~~~~~~SITE-SELL! XPRESS NEWS~~~~~~~~~~~~~~~~~
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Last Days of the "Buy-1-Get-1 Free" Holiday Special
Each year I look back and can hardly believe how much we've
added to SBI!. And each year, SBIers do better and better.
Naturally, after all those new features, we raise the price
at the end of the year, right? Nope! Instead, it's that
time of year again...
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We Cut It In Half With Our Free Holiday SBI! Gift
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The "Buy-1-Get-1 Free" has become such an expected annual
event (despite my usual protestations that "this time, it's
the last year") that I'd be the GRINCH who stole e-Christmas
if we didn't have this festive fun at this time of year.
So many generous situations...
Parents give free sites to their children. And vice-versa.
Wives to husbands. And vice-versa.
Friends to friends.
And SBI! is not really a gift. It's a LIFE SKILL.
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Now is the time for you, too...
If YOU have been thinking about SBI!, do it now. Team up
with a friend to get two sites and split the cost, or give
one to a son or daughter (or to a mother or father!).
So yes indeed...
It's a wonderful time of the year.
The "Buy-1-Get-1 Free" Is Back On!
That second site is TOTALLY free.
Buy one site. Play Santa and give one free to a friend or
colleague. Or keep it as a gift to yourself.
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All the details are at these handy locations...
http://www.sitesell.com/
Or...
http://wahm.sitesell.com/
Or...
http://networkmarketing.sitesell.com/
Or...
http://buildit.sitesell.com/
But hurry! It all ends December 25, 2008, at midnight.
Happy Holidays to all!
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SiteSell Education Extends Its Horizons
Re-tooling oneself is critical in today's world. It changes
so fast. Jobs are unstable. Rather than depend on a job,
depend on yourself. Re-train for success.
SiteSell Education continues to go from strength to
strength. We are now in the curricula of over 25
universities and colleges, from A-rizona to Z-ambia..
Quite an impressive roster of schools have signed on to
offer SBI! to masters students, undergrads and continuing
education students...
http://www.sitesell.com/universities/universities.html
Early in the New Year, SiteSell Education will be launching
SBI! eLearning. Its the online version of the
site-and-business-building course that you can do from the
comfort of your home computer. No need for weekly trips to
a classroom!
Folks from Darwin, Australia can attend the same course as
someone from Indonesia. Ditto for people from San Diego,
California and Juno, Alaska and Guadalajara, Mexico.
It's simple to earn once you learn the formula for success...
C > T > P > M
C = Content
T = Traffic
P = PREsell
M = Monetize
Stay tuned for more news about SBI! eLearning in 2009!
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~~~~~~~~~~~~~~~~~~~~~FEATURED ARTICLES~~~~~~~~~~~~~~~~~~~~~~
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Doing It Smarter
I was asked this question a while back in a teleseminar...
Is it harder to be successful on the Web today than it was a
few years ago?
A successful Web site is every bit as possible to achieve
today as it was in the past.
The key is doing it smarter, with good upfront research.
The Web has indeed become a more competitive place with more
Web sites, but that also means there is more Demand, too.
With Site Build It!...
http://course.sitesell.com/
1) You compete against an increasing number of small
businesses who don't know what they're doing (including
professionally Webmastered ones, most of the time).
2) You are rewarded by Search Engines, which only get
smarter at recognizing quality content and a "keep it real"
approach that focuses on delighting the visitor.
3) The criteria for Supply and Demand, if followed
correctly, should still help you find a niche that's at a
winnable and rewarding level.
What do I mean by that? Well, let's take travel as an
example...
Ten years ago, you might have been able to build a Top 10
business site for "travel." But then again, there weren't
that many people on the Web, nor that many advertisers or
other businesses who would pay for your traffic. Nowadays
"travel" is not winnable... and your initial keyword
brainstorming research would show you not to even try.
So then what? You sub-niche.
Of course, there are many ways to do this, but let's use
geography to keep this example simple...
Five years ago, you might have been able to create a Top 10
business for "Caribbean." Smaller niche, but there were
more people searching online and more ways to monetize. That
would be hard to do nowadays (in other words, "win" for the
entire Caribbean).
Instead... you do it smarter and further narrow down your
niche. These days you can build a Top 10 business for
"Anguilla" (an island in the Caribbean). There are way more
people online and searching for all kinds of stuff. As a
matter of fact, there may be as many people searching for
"Anguilla" (anguilla-beaches.com is found for over 20,000
related keywords) as there were searching for
Caribbean-related keywords 5 years ago.
Bottom line?
A successful business on the Web is just as do-able as it
was 10 and 5 years ago. Build it "smart" and free targeted
traffic will find you.
Start by picking the right niche (Demand and Supply, number of
good keywords, passion, etc.) using this free research tool...
http://searchit.sitesell.com/
Select "Brainstorming" in Step 1 and then any of the resources
available in Step 2. (Click on the link between Step 2 and 3
to access a short tutorial.)
And then follow the Content > Traffic > PREsell > Monetize
process as outlined in the SBI! Action Guide...
http://action-guide.sitesell.com/
A flourishing e-business is all about "doing it smart."
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~~~~~~~~~~~~~~~Important SiteSell URLs~~~~~~~~~~~~~~~~~~~
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SBI! URLs
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o The Site Build It! Summary Site
"Why build JUST a Web site...
when you COULD build a Web BUSINESS?"
http://buildit.sitesell.com/
o The Special Prize Inside Every Box of SBI!
http://specialprize.sitesell.com/
o Quick Tour Slide Show
A fast step-by-step demo of how SBI! works
http://quicktour.sitesell.com/
o The SBI! Video Tour
Invest the most important 30 minutes you will
spend online.
http://videotour.sitesell.com/
o "Find YOUR Small Business (Or Idea)"
http://find.sitesell.com/
o For Webmasters Only...
http://webmaster.sitesell.com/
o SBI! is All About "Profitable RESULTS"
http://results.sitesell.com/
http://case-studies.sitesell.com/
o Others would show proof like this... if they could.
http://proof.sitesell.com/
o Get Rich Quick? Ha!
http://tortoise.sitesell.com/
o Get a SiteSell Services Specialist to do it for you.
http://services.sitesell.com/
o Have a question? Ask an actual SBI! owner!
http://question.sitesell.com/
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SITESELL.COM HOME PAGE
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o SiteSell Home Page
Follow the links to best of breed e-books, free
Masters Courses, and the complete site map
http://www.sitesell.com/
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SiteSell.com's 5 Pillar Affiliate Program
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o SiteSell.com's 5 Pillar Affiliate Program
Graduated from the Aff Master's Course? Get your PhD, Free!
And Earn Substantial Lifetime Income at the Same Time.
http://affiliates.sitesell.com/
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Make Your Content PREsell!
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o EVERYONE needs this book. EVERYONE. If you don't insist
that your children, friends and colleagues READ this book,
you're doing them a disservice. We live in a world where
written communication is the #1 skill set of value...
http://mycps.sitesell.com/
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Free SBI! Resources
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o Search It!
Get the most of the Net! Use this search tool daily
for advanced ecommerce-related searches. Indispensable!
http://searchit.sitesell.com/
o SiteSell Value Exchange
Exchange links in a way that search engines LOVE...
http://value-exchange.sitesell.com/
o A Revolution in Web Site Monetization -- Google's AdSense
A Tailor-Made Way to Monetize Your Site!...
http://adsense.sitesell.com/
o SpamCheck Report
Now your readers can stay out of the "Junk Mail Folder."
For this free service, please visit...
http://spamcheck.sitesell.com/
o The Masters Courses
http://freetrial.sitesell.com/
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o And here is "The #1 E-commerce Trio of E-zines"...
It begins at the Beverly Hills Hotel,
and gets better from there!
http://articles.sitesell.com/
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SiteSell University: The Masters Courses (Free)
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SiteSell University is free. The Masters Courses cover all
the vital "must-get-it-right" issues with fresh, original,
and valuable thinking. You won't read this anywhere else on
the Net. And, best of all, the courses are free.
Take the courses that interest you today. They are available
as SiteSell-quality e-books, via direct download...
o Affiliate Masters Course
Become a high-earning affiliate champion.
http://aff-masters.sitesell.com/
o Service Sellers Masters Course
Attract new clients from around the world...
Or from around the block
http://service-masters.sitesell.com/
o WAHM-It!, The Masters Course
Are you a Stay At Home Mom?
Become a Work At Home Mom!
http://wahm-masters.sitesell.com/
o Netwriting Masters Course
Want to sell more? Write better. Write smarter.
First, write to PREsell. Then write to SELL.
The *ONLY* course on the Net that shows you how to do BOTH.
http://netwriting.sitesell.com/
o Make Your Net Auction Sell!, The Masters Course
Start and grow a profitable Net auction business.
MYNAS! --> Now Free!
http://mynas-masters.sitesell.com/
o Local Business Masters Course
Learn how to become a Webmaster that produces RESULTS
for local small businesses. Build the SBI! buzz...
in your own neighborhood!
http://local-biz-masters.sitesell.com/
o Webmaster BUSINESS Masters Course
Show Webmasters How to Run The BUSINESS of WebMastering...
Including, Of Course, Using the Ultimate PRODUCTIVITY Tool.
http://webmasterbusiness.sitesell.com/
o Make Your Price Sell!, The Masters Course
"How much money are YOU leaving on the table?"
Price with complete confidence & double your Net profits.
http://myps-masters.sitesell.com/
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http://www.sitesell.com/site-sell-backissues.html
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http://support.sitesell.com/contact-support.html
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Written by Ken Evoy, M.D.
Founder and Chairman of the Board
SiteSell.com
(c) copyright 2008 SiteSell.com
1315 de Maisonneuve Blvd.
Montreal, Quebec
Canada H3G 2W9
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