Email Marketing Success in 7 Easy Steps


By Jill Loeffler from

One of my most important marketing tools is email. I use email to drive visitors back to my SBI! website and talk to them about my products and services. Even though email marketing is my background, it took me some time to get my head around how to use it effectively for my own business.… Read more

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Auto-Responders: What Are They, and Why Should you Have One?


Did you know that Charles Dickens, arguably the greatest novelist of the Victorian era, was the first person to have an auto-responder series?

Of course, he didn’t have emails, so it wasn’t exactly the same – but the principle was. He wanted as many people as possible to read his stories, as often as possible.… Read more

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19 Search Engine Optimization Tips for Solopreneurs


SEO is fundamentally a set of methodologies that make it easier for search engines to find, include, categorize and rank your web content.”Lee Odden, TopRank Online Marketing

Search Engine Optimization is a complex and ever-changing topic, but there are a number of tips and tricks that solopreneurs and bloggers can implement to make sure that they’re being consistent with their blog posts and content.… Read more

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Work Smarter: How to Use an Editorial Calendar

Work Smarter: How to Use an Editorial Calendar

Did you ever think of yourself as a publisher?

The minute you send your first article or blog post out into the universe, you have a publishing business. And since it’s a business and not a hobby, you need to handle your publishing in a businesslike fashion.… Read more

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