Information and Resources for Solopreneurs

Written By: Mike Allton in How Solopreneurs Build Their Business | February 17, 2017

How to Use Recipe Schema to Make Your Recipes Stand Out and Drive More Traffic

Have you ever used Pinterest or Google to search for a recipe, and noticed how some people’s recipe details are displayed in the results without you having to click through to the full article?

These savvy chefs and food bloggers have discovered a clever trick that helps Google and Pinterest better understand their recipes.… Read more

Written By: Mike Allton in How Solopreneurs Build Their Business | February 7, 2017

13 Google Analytics Reports That Deliver Indispensable Treasures

Measuring the success of your website and content  is critical to the long term success of your business. Few solopreneurs go beyond some simple basics.  Where do you find the time?

How do you know where to get reports and which analytics matter?  … Read more

Written By: Mike Allton in How Solopreneurs Build Their Business | February 3, 2017

6 Almost Unknown Ways to Monetize Your Content-Rich Site

For the online entrepreneur, earning income from one or more websites is a requirement. Whether you’re writing about something you’re passionate about, or working to help other people, it’s the monetization of that effort that allows you to continue and prosper.… Read more

Written By: Mike Allton in How Solopreneurs Build Their Business | January 18, 2017

How 4 Seemingly Random Events in 1997 Impact "The Curse of the Solopreneur"

The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.Steve Jobs

Twenty years ago, 4 apparently unrelated events occurred…

  • Internet Explorer 4 was released.
Read more
Written By: Mike Allton in How Solopreneurs Build Their Business | January 6, 2017

The Complete Guide to Avoiding Google's Latest Penalty Against Popups

In February 2015, Google shocked the blogosphere by announcing that sites that failed to provide mobile-friendly experiences to mobile users would see their sites penalized in mobile search. (For more background, see our “Mobile Readiness” article.)

It didn’t turn out to be the “Mobilegeddon” that everyone feared at the time.Read more

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